News and articles
KitKat bar version has arrived – The iconic sweet is available in three flavors
KitKat’s latest chocolate bars will be available in Hungary from September: double chocolate, hazelnut and salted caramel versions. The iconic brand, which is 90 years old this year, is opening...
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Pensioner vouchers can be worth up to 60,000 forints at ALDI, another permanent price reduction at the store
ALDI Hungary is helping customers with new discounts, paying special attention to pensioners. The 30,000 forint pensioner food voucher can be doubled at ALDI, while the supermarket chain is launching...
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Lidl’s initiative received a prestigious award
With its “Circulation with Students” program supporting environmentally conscious decisions of young people, Lidl Hungary received the Symbol of Sustainability Award. The initiative aims to educate the next generation about...
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Travel trends during the fall break: Hungarians extend their summer at the beach
Turkey, Cyprus and Egypt remain extremely popular, but more and more people are choosing more exotic destinations such as the Maldives, Tanzania and the United Arab Emirates. During the autumn...
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Vegpreneur Awards: a competition for innovative plant-based products
Entries are now open for the second Vegpreneur Awards, which rewards the most innovative plant-based products. This article is available for reading in Trade magazin 2025/8-9. The winners will be...
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Lounge Group named Agency of the Year in Cannes
Lounge Group received five Dolphin Awards at the 2025 Cannes Corporate Media & TV Awards, which annually honor the world’s best corporate films, online media content and documentaries. The awards...
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Pepco’s rival has arrived: Action opens store in Romania
A new player has joined the Central and Eastern European discount market: Dutch-based Action has opened its first store in Romania. The chain, which operates with a wide range of...
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K&H doubled: two K&H programs won the Sustainability Symbol 2025 award
CSR programs were popular even before ESG regulations, but increasingly stringent ESG regulations are encouraging companies to incorporate social responsibility activities, and professional organizations are trying to highlight those programs...
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New McDonald’s restaurants may open in Hungary – Tiszaújváros is also a potential location
McDonald’s Hungary has confirmed that they are considering opening several new restaurants, and Tiszaújváros could be one of the possible locations. The news has sparked great interest in the city...
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Competitive knowledge contributes to the success of Hungarian agriculture
Hungarian agricultural education provides competitive knowledge on which sectoral strategies and the renewal of the agricultural sector can be built – emphasized the State Secretary for Agriculture of the Ministry...
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The new workplace dream is here: paperless, stress-free and inspiring
There are few things more frustrating than when a large part of your working time is spent on paperwork and administration. That is why it is in the interest of...
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US consumer sentiment worsened in September, according to a University of Michigan survey
The University of Michigan’s consumer sentiment index fell in September. The University of Michigan’s consumer sentiment index fell to 55.1 in September, the lowest since May, from 58.2 in August,...
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SZÉP card: 49 billion forints spent in August, 5.5 percent increase
In August, SZÉP cardholders spent a total of 49.1 billion forints on their cards, which was 5.5 percent more than in the same period of the previous year, according to...
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Starbucks: store closures and layoffs in North America, billion-dollar restructuring begins
Starbucks has begun a major restructuring: in September, it closed hundreds of stores in North America and launched another wave of layoffs. The closures affected about one percent of its...
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The store of the future is already open
In retail trade the automation of payment processes has become unavoidable by now. This article is available for reading in Trade magazin 2025/8-9. Self-checkouts, Scan&Shop terminals and smart payment alternatives...
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Most companies are not ready for cyber auditing
The preparedness of domestic companies for the full implementation of the NIS2 Directive paints a depressing picture. According to recent research by one of Hungary’s leading server market players, although...
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Tourism produced a strong eight months – MBH quick analysis
Sorry, this entry is only available in HU....
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Euronics breaks the boring world of demo videos
For years, the TV screens of technology stores have been dominated by colorful but completely self-serving demo videos – spinning spheres, vibrating sequences, zero content. Millions of customers see these...
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Development and knowledge transfer in the service of agriculture – Nébih’s demonstration plant project successfully concluded
The National Food Chain Safety Office (Nébih) was able to implement its plans for the demonstration plant program and development of its Variety Testing Stations in 2024-2025, within the framework...
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The Consumer Protection Authority inspected taxis, entertainment venues and restaurants
The consumer protection authority inspected taxis, entertainment venues and catering establishments, and as a result of the continuous inspections, the proportion of objectionable trading practices is decreasing year by year...
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Cycling tourism: EuroVelo conference held in Balatonfüred
Balatonfüred hosted the EuroVelo and Cycling Tourism Conference, where both the profession and decision-makers discussed the future and role of cycling tourism. In his opening speech, Tibor Navracsics, Minister of...
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The labor market has stalled after the July surge
In August, the number of employed persons among the working-age population aged 15-74 was 4 million 676 thousand, which is 36 thousand lower than the July level and 37 thousand...
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AppLyfe: Hungarian development helps keep household supplies under control
A new Hungarian mobile application, AppLyfe, simplifies household inventory management and shopping organization. The app is available in a freemium model, so anyone can try it out for free. The...
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Minister of Agriculture: We will protect the vineyards!
The government has adopted an action plan to protect the wine sector, in connection with the protection against golden yellows – the Minister of Agriculture announced in his video message...
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Edeka remains Germany’s favorite grocery retailer
For the sixth consecutive year, Edeka has secured the top spot as Germany’s most popular grocery retailer, according to the latest Retailer Perception Monitor by market research firm YouGov. Globus...
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The Romanian government has extended the margin restrictions on basic foodstuffs
The Romanian government has extended the margin limit on basic foodstuffs at its meeting on Thursday, Agriculture Minister Florin Barbu announced. The margin freeze was due to expire on September...
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Several mugs recalled due to heavy metal leaching
Due to the leaching of heavy metals, various mugs, including enamel mugs with the inscriptions MTV, SpongeBob, South Park and Teenage Mutant Ninja Turtles, have been recalled – the National...
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Toxic Waste brand flavored popsicles recalled due to high glycerin content
Toxic Waste brand flavored ice pops have been recalled due to high glycerin content, the National Trade and Consumer Protection Authority (NKFH) announced. They added that glycerin is a widely...
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Mészáros Group: Talentis Agro Group has increased its irrigated areas
The new irrigation farms of Bakuczi Irrigation Community Kft. and Csárdaszállási Irrigation Community Kft. have been handed over, thanks to the investments made of nearly 1.6 billion forints, the irrigated...
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Two million pensioners have already received their food vouchers
We are making good progress: Magyar Posta is working full steam ahead – wrote Minister of National Economy Márton Nagy in his Facebook post on Friday....
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