News and articles
(HU) Nem növelte reklámköltését az élelmiszerágazat 2006-ban
Date: 2007-02-02 00:00:00
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(HU) Beszállítónak és kereskedőnek egyaránt jól jön a faktoring
Date: 2007-02-02 00:00:00
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DM to sell medicine
Date: 2007-01-31 08:00:00
Dm will enter the market of pharmaceutical products which require no prescription this year. The retail chain will purchase its products directly from a pharmaceutical wholesaler....
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Challenges and answers in the dairy market
Date: 2007-01-31 08:00:00
A congress was held by the Dairy Products Association under this title on the 7th December. The main topic was market prospects for domestic dairy products and the related marketing...
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Escape to victory
Date: 2007-01-31 08:00:00
Very different strategies might all be successful in the market of frozen products – this is the conclusion I came to after analysing the answers I got from market players....
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Something has begun
Date: 2007-01-31 08:00:00
More characteristic shelves, more versatile scales, more attractive refrigerators; Hungarian store furniture is beginning to catch up to Western European standards. This is not only a question of money. Attitude...
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Russ Chapman was right
Date: 2007-01-31 08:00:00
Since sales organisation change constantly, the task is to achieve and maintain a “dynamic balance” where we adopt to market conditions, but also meet internal, corporate expectations. Sales activities should...
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Europe and wine
Date: 2007-01-31 08:00:00
Major changes are coming in EU regulations for the wine market. A surplus of wine has accumulated in the EU and exports are growing more slowly than imports. The reforms...
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Euronics expanding in Budapest
Date: 2007-01-31 08:00:00
Euronics opened its fourth store in Budapest on 9. November. The new concept of the chain is reflected in the 550 sqm store space, innovative products are given special attention....
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Törley a millionaire in Estonia
Date: 2007-01-31 08:00:00
Törley Pezsgőpincészet is constantly expanding its exports. Estonia is one of the export markets, where Törley champagne has been available for 15 years. Sales are continuously growing, with a 60...
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The market has expanded both in terms of value and volume
Date: 2007-01-31 08:00:00
Fruit tea has become more popular than black tea, according to November 2006 – October 2006 retail figures. Herbal tea and green tea have also gained market share at the...
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Dry wines finding their way to the consumer
Date: 2007-01-31 08:00:00
Domestic wine consumption continued to grow last year. Half of the households buy wine occasionally, while 41 per cent never consume wine. Average consumption was 20,1 litres per household in...
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Bonbonetti
Date: 2007-01-31 08:00:00
Product innovations by Bonbonetti are Queen Konyakmeggy and Bonbonetti Moments, a dessert with peanut cream in seasonal packaging for Easter: plastic eggs....
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Lánchíd Klub open meeting again
Date: 2007-01-31 08:00:00
The ACNielsen gave a review of the most important product categories on the Lanchid Club open meeting. Growth was recorded for three-quarters of the 86 categories, mainly as a result...
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Kométa to export to South Korea
Date: 2007-01-31 08:00:00
Kométa is the only company in the industry to have retained its license to export meat products to South Korea. az iparágban egyedüliként őrizte meg húsexport-jogát Dél-Koreába. According to the...
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GKM counting on the Brand Association
Date: 2007-01-31 08:00:00
The Ministry of Economy and Transport is counting on suggestions from the Hungarian Brand Association to help in the development of the economy. According to an internal survey, the five...
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Teas are not all black nowadays
Date: 2007-01-31 08:00:00
The tea market seems to have benefited from the myth that black teas are not as healthy as other types, because attention turned to these other kinds of tea, which...
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Strategy based on three pillars
Date: 2007-01-31 08:00:00
Nation-wide presence, 22 stores, expanding logistic capacity, and extraordinary attention for customers – these are all elements of the market strategy of Interfruct Kft. The HoReCa strategy of Interfruct is...
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Bonbonetti
Date: 2007-01-31 08:00:00
A new product from Bonbonetti is tibi KID milk cream dessert in 103 g size. Smooth, silky milk chocolate balls filled with milk cream in cheerful packages or as single...
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Everything about the agricultural policy of the EU
Date: 2007-01-31 08:00:00
For the first time in the history of the exhibition, the EU was present at a collective stand. Information about the agricultural policy of the EU was provided by the...
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4 in1 voucher from Sodexho Pass
Date: 2007-01-31 08:00:00
Sodexho Pass Hungária Kft. has appeared with a universal gift voucher in the market. Vouchers issued up till now could be used in four areas: electronics and home equipment, books...
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We recommend our self
Date: 2007-01-31 08:00:00
We recommend the Trade Marketing Club for trade marketing, marketing and sales professionals primarily. We hold a club meeting each quarter of the year, where lectures are held and experiences...
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Tea leaves in filters from Sara Lee
Date: 2007-01-31 08:00:00
As a result of a HUF 800 million investment Sara Lee is starting the year with new, Fuso packaging machines which use ultra-sonic fusion to seal the pyramid-shaped Pickwick Leafs...
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Higher customer requirements
Date: 2007-01-31 08:00:00
Though quality, price and assortment are still the most important customer considerations in Hungary, the possibility of using debit cards for payment became significantly more important for customers in 2006,...
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IFE and Foodapest to fuse
Date: 2007-01-31 08:00:00
According to an agreement signed by Montgomery International and HUNGEXPO Zrt., the two well known trade exhibitions will fuse into a single event under the name IFE FOODAPEST. This will...
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New warehouse for Lekkerland
Date: 2007-01-31 08:00:00
Lekkerland Hungary has moved into its new, 7700 sqm, modern warehouse built in Harbourpark Budapest. New contracts signed with OMV, Lukoil and Jet Conoco made this relocation necessary. The Hungarian...
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