News and articles
Broccoli-sprouts against cancer?
Date: 2009-04-08 03:36:40
Eating 70 grammes of baby broccoli on a daily basis for two months may protect against a common stomach bug that is linked to gastritis, ulcers and even stomach cancer,...
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Chocolate-producers are selling more during the Easter-season
Date: 2009-04-08 02:14:00
Retail-chains have increased by 14 percent within February 2008 and January 2009 which means a 70 billion HUF increase. Seasonal Easter-candies are being sold in great numbers: over 967 tons,...
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Győri Keksz Ltd. moving to the industrial park of Győr
Date: 2009-04-08 00:12:12
Győri Keksz Ltd. is changing its location by moving to the industrial park of Győr, the constructions of the new building started on Tuesday. The company has brought a 10...
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Tesco, CBA and Coop are the most successful
Date: 2009-04-07 04:04:15
Tesco, CBA and Coop have ended up on the top of Nielsen's 2008 list of the greatest grocery and general merchandising retail chains. Nielsen has also pointed out that CBA...
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If beverage-customers can't find their preferred product, they won't make a purchase
Date: 2009-04-07 03:59:12
Twenty-three percent of beverage consumers won't substitute another product if they can't find the product they want – an American survey points out."That number scares me.", said Bruce Miner, director...
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Software examining and making emotional connection to increase efficiency of ads
Date: 2009-04-07 03:57:00
More than 90 percent of purchases are based on emotional response, not rational thought – but how to analyze, thus influence customers' innermost responses to impulses?You want to be rationally...
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Youngsters buy Easter-candy, women over 40 buy Easter-ham
Date: 2009-04-07 03:52:00
Households kept by women over 40 prefer to buy smoked-ham, whereas the younger generation opts for seasonal Easter-candies in the first place – a survey by GfK Hungária ConsumerScan says....
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National Starch integrated by Henkel successfully
Date: 2009-04-07 03:42:01
Henkel’s acquisition of the National Starch businesses in April 2008 has brought about a substantial increase of sales. After adjusting for foreign exchange, sales rose by 11.6 percent. Organic sales...
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Customers decide about the brand in-store
Date: 2009-04-07 03:33:58
Customers continue to make brand purchase decisions in the store, so capturing shoppers inside is of major major importance – a new report from Miller Zell says.More shoppers are making...
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Fall in milk consumption
Date: 2009-04-07 03:28:37
Milk consumption has fallen over the past 20-25 years in many countries, although Feed For Health says milk is healthy. In UK the fall overall has been about one third...
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Mobile bar for HoReCa events by Poplart
Date: 2009-04-07 03:17:33
JUSTINCASE mobile bar, rwarded by the „red dot: best of the best” design prize is available in Hungary from now on, delivered by Poplart. The portable bar-case by Poplart weighs...
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Borsod Brewery Plc. chose Publicis Consultants │ Budapest
Date: 2009-04-06 02:29:16
Borsod Brewery Plc. has chosen the PR agency Publicis Consultants │ Budapest within the compass of an invitational tender to perform external communication tasks. Borsod Brewery Plc. wishes to continue...
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Agriculural trade-show with top Hungarian food-products
Date: 2009-04-06 02:20:58
Agrarexpo of Szent György-day located in Pápa is one of the most significant, specifically agricultural trade-shows of the region, with a wide spectrum of high quality food-products. The event organized...
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Hungarian food-products available via online order
Date: 2009-04-06 02:13:38
Starting from late March, stores and dealers may order Hungarian food-products online, thanks to a new website started by Premium Gastro Ltd. and Premium Hungaricum Association. „Of course we still...
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External balance improvement under external pressure
Date: 2009-04-06 02:09:20
According to the forecast of GKI Economic Research Co. prepared in co-operation with Erste Bank, the global economic crisis pushed the Hungarian economy onto a new development path External...
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Opten: 1184 liquidation proceedings announced in March
Date: 2009-04-06 01:59:11
Though the number of liquidation orders in Hungary's property industry fell last month, March saw an even greater number of liquidation processes, Opten company information service has reported. Liquidation proceedings were...
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Egg-prices going through a moderate raise during the Easter-season
Date: 2009-04-06 01:51:50
Egg-prices in Hungary are facing a moderate, less than 10 percent increase during the Easter-season, due to the decrease of effective demand. This Easter, egg-prices are going through a rather...
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Customers are fed up with low quality Easter-bunnies
Date: 2009-04-06 01:43:28
Last spring, over 967 tons of seasonal Easter-candies were sold, and most of these chocolate-bunnies had been made of high-quality, at least 35% percent cocoa-content. „In the past few years,...
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Experts want soft-drink producers to use less sugar
Date: 2009-04-06 01:34:55
What you drink may be more important than what you eat, according to researchers at the Johns Hopkins Bloomberg School of Public Health. Researchers believe that soft drink producers should...
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Nestle benefiting from recession
Date: 2009-04-06 01:14:45
While the world's top food groups battle a slowdown this year, Nestle SA has the credentials to exploit the recession. In spite of the crisis, Nestle seem to have closed...
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Stores opening
Date: 2009-04-05 08:00:00
CBA, Tét Open: 14 January Chain: CBA Store space: 500 m2 SKU: n. a. Coop, Polgár Open: 20 March Chain: Coop Store space: 325 m2 SKU: 5000 Lidl, Szeghalom Open:...
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Spring Coupon Days defying economic crisis
Date: 2009-04-05 08:00:00
The Árkád and Europark malls in Budapest and malls in Eger, Nyíregyháza and Kecskemét have joined forces with the napiakciok.hu web site to multiply their Easter turnover. The success of...
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Modern stores accounting for largest part of beer sales
Date: 2009-04-05 08:00:00
According to the Nielsen Retail Index, the assortment of beer has widened substantially since 2004, with hyper markets producing the biggest expansion. Primarily, this expansion is due to the appearance...
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Displays for Hungarians
Date: 2009-04-05 08:00:00
“The sky is the limit” was the title of the meeting held by STI Display Hungary Kft for its partners in March. Róbert Varga, managing director spoke about the company...
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Update bakery-health shops opening by the dozen
Date: 2009-04-05 08:00:00
32 units of the Update bakery chain have already been opened, with negotiations about another one hundred on the way. The objective is to bring the total number of units...
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Customer friendly solutions in Székesfehérvár METRO store
Date: 2009-04-05 08:00:00
The new store concept of METRO has been introduced in their Székesfehérvár store first. The new concept is based on the “everything in one place, quickly and conveniently” principle and...
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New member in management of Kékkúti Ásványvíz
Date: 2009-04-05 08:00:00
Csaba Csiszkó was appointed the new sales director of Kékkúti Ásványvíz Zrt. on 1 February. He had spent the previous 13 years working for Philip Morris Magyarország Kft in different...
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Show me your beer and I’ll tell you who you are
Date: 2009-04-05 08:00:00
Leading beer brands are becoming increasingly cautious in the shrinking market. Instead of radical innovation, they focus on improving image and communication. The policy pursued by hyper markets of selling...
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Digital Signage – Slowly but surely
Date: 2009-04-05 08:00:00
Digital signage is a new area of marketing technology which is showing dynamic development in the global market. DS is gradually becoming a term used as frequently as ATL or...
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Gaymers Original Cider, Gaymers Pear Cider, Blackthorn Cider, Olde English Cider
Date: 2009-04-05 08:00:00
Gaymers Cider is now available in Hungary! This fantastic portfolio from Gaymers Cider Company can offer businesses great success in a new drink category....
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