News and articles

Prices going up in January

Though average consumer prices rose by 1,2 per cent in January, the annual increase for last year reached 7,8 per cent. According to the report by KSH, the price of...

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Tchibo 3 in 1

Tchibo 3 in 1 Vanilla is the latest Tchibo 3in1 instant coffee speciality, which combines traditionally excellent quality with the delicious, creamy flavour of vanilla....

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Big issues of the future at Grüne Woche

The largest agricultural food exhibition in the world was referred to as the “most prestigeus ever” by the representative of the organiser, Messe Berlin at the opening ceremony, attended by...

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Wrigley: Large-scale development among sales representatives

Past 15 years’ excellent performance made possible the significant improvement that Wrigley Hungária Kft. implemented from the beginning of 2007. More than 50 sales representatives joined, trebling the number of...

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Improving position for ham in an expanding market

According to Nielsen, some growth was detectable in the retail trade of cooked/smoked meat. The combined market share of the three seasonal Easter product categories increased by half a per...

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Tasks with spots

Friesland Hungária Kereskedelmi és Termelő Zrt. was established by the fusion of Nutricia Kereskedőház Rt and Nutricia Termelőház Rt. Nutricia Kereskedőház contracted ISYS-ON Informatikai Kft. to reorganise its logistic processes...

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Small stores closing in the north-west

According to data from ACNielsen, the total number of food stores shrunk by 5 per cent last year, with less than 22 thousand such stores operating at the end of...

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Mild NaturAqua

Mild NaturAqua is an intermediate form between carbonated and carbon-free mineral water, a great choice for people who prefer natural mineral waters with less carbon dioxide. The 0,5 l PET...

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Austrian export-import balance positive for the first time

Austria exported more food than it imported for the first time, last year. Austrian food sales to Hungary grew by 22 per cent last year, while Hungarian export to Austria...

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Sugar from sugar

Something is wrong with labelling. I can imagine what customers think when looking at labels saying: sugar X %, fat 0 %” . Beyond the Atlantic, the approach to this...

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Shopping fast is practically unknown

Few people have ever heard of it and even fewer believe in it – this is the result of a survey prepared about the “Don’t buy anything day” in Hungary...

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Ham: full of opportunities

Among meat products, ham is the category probably offering the most opportunities. Sales are rising every year, and manufacturers have come up with successful innovations. And there is always Easter....

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The age of paper-free administration is near

E-commerce in the case of FMCG companies means digitalisation of the activities which belong to the core business – says János Springel, leading consultant of T-Systems. In addition to old...

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Pessimistic as usual

According to the latest survey about EU indexes by the Gfk Csoport, Hungarians are the least optimistic about their future prospects among citzens of new EU states. Two out of...

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The Korona® – Béres Alexandra®

The Korona® – Béres Alexandra® product line of pasta (500g Spagetti, Orsó, Penne) has established a new category in the domestic market: it is made with durum wheat and egg...

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To select or to return?

The Ministry for the Protection of the Environment is trying to do something about people who throw away plastic bottles used for packaging drinks. It is questionable if a German-style...

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New umbrella organisation lobbying in Brussel

An organisation was established by manufacturers of basic foods, like Bunge, Nutrinveste and Lactalis, under the name EUBF (European Basic Foods), with the aim of helping the European Committee in...

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Biggest price increase for potato chips

Retail sales of snacks grew by 8 per cent last year compared to the previous year and exceeded HUF 33 billion. ACNielsen has registered a 6 per cent increase in...

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Labelled chips

Should we stick to the old magnetic code, or should we change to the smarter RFID? According to experts, we should wait. At the Football World Cup held in Germany,...

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Hyper markets less popular north of us

The expansion of big retail chains is continuing in Eastern Europe. According to the latest survey by PWC, global players like Tesco and Auchan have taken over leading positions, but...

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Axe Shock shower gel

The new Axe Shock shower gel contains glacier water and deep sea mint. It will bring you into your best shape in a minute, when you need it most....

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Törley Champagne is 125 years old

Törley József started champagne production in Budafok in 1882. A series of events begun on 13. January to commemorate this date, with a jubilee concert in The National Gallery. Among...

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Spar concluding an exceptionally good year

SPAR Magyarország will continue its dynamic expansion in 2007, with 3 INTERSPAR hyper markets and 15 SPAR supermarkets to be opened. The company continues to lead the market in the...

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A few innovators and a lot of followers

The invasion of private labels and no name products following our accession to the EU, certainly pose a challenge for the manufacturers of salty snacks. The first results of renewed...

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Virtual marketplaces

Web sites which help businesses to make business electronically exist on the Internet. The operators of Agrágkapu introduced e-commerce into a field that is very remote from the IT scene....

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What will be on the blacklist?

Hungarian legislation related to the adaptation of EU principles regarding unfair trade practices, will be published before 11. June this year. Some marketing campaigns will automatically result in a fine...

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New Clickpaq packaging

New Clickpaq packaging which can be sealed again after opening, helps to preserve the quality and aroma of coffee. The fact that the new packaging stands out from its surroundings...

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Gold is too exclusive?

According to a regional survey prepared for MasterCard, clients living in Hungary regard services available for gold and platinum card holders as too exclusive and distant and they would prefer...

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New look for Pilsner Urquell

Pilsner Urquell, one of the key brands of SAB Miller has a new look world-wide. The new packaging continues the practice of mixing tradition with innovation which has made the...

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Brushing teeth more frequently

One of the signs of the spreading of health-consciousness is that more toothpaste and toothbrushes were sold last year than a year earlier. This was one of the findings of...

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