News and articles
Reckitt Benckiser promoting ecological consciousness
Date: 2009-02-05 08:00:00
They have recently launched their „Earth our home” campaign in Hungary, as part of their Carbon 20 program intended to reduce CO2 emissions linked to their products by 20 percent...
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Smaller, specialised events expected in 2009
Date: 2009-02-05 08:00:00
Event organising enterprises hope that recession will not have a drastic effect on their business. However, creativity is expected to play an even bigger role in the event marketing business...
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SICO óvszercsalád
Date: 2009-02-05 08:00:00
The SICO product line of the German condom manufacturer consists 8 products in packs of 3 and 12. New product line, German quality at an affordable price....
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CIES summit in New York
Date: 2009-02-05 08:00:00
CIES will hold its big annual conference in New York, in Waldorf Astoria between 17-19. June. Presentations will be held by the CEO-s of the following companies: Delhaize Kellogg, Kraft...
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Special Nespresso sweets
Date: 2009-02-05 08:00:00
Coffee capsules with special flavouring were sold in the Nespresso store located on Andrássy út, during December. Apart from coffee, special sweets under the name Dolcetti and Cantuccini were also...
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For rubbing as well as drinking
Date: 2009-02-05 08:00:00
The „Vizek krémje“ collection is intended by Szentkirályi to enhance its position in the beauty market. The hand cream and body lotion developed jointly with EVM Zrt and launched in...
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Specialised washing products – drugstores are strong
Date: 2009-02-05 08:00:00
According to data from the GfK Hungária ConsumerScan, sales of universal washing powders were down in the first nine months of 2008, while sales of specialised products grew. The market...
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Event organisers as creative agencies
Date: 2009-02-05 08:00:00
Many clients already regard events as an integral part of communication strategy, and the capacity for event marketing or the existence of a specialised partner is a major consideration in...
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Bonbonita Dark Selection
Date: 2009-02-05 08:00:00
A hand made praline selection filled with special creams based on tradition. A special selection of dark chocolate desserts filled with Eggnog-espresso trüffel, walnut trüffel, piña colada trüffel and sour...
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CBA, Metro, market hall, Tesco
Date: 2009-02-05 08:00:00
The majority of guests attending the conference went on a shopping tour on the previous day, visiting the market hall on Vámház körút, Metro on Gyáli út, Tesco on Bécsi...
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New Danone Activia flavour
Date: 2009-02-05 08:00:00
A new product was added to the Danone Activia product line in December. Édesfehér is intended for consumers who do not like fruity flavours but want to enjoy the advantages...
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Help from Tesco for people in need
Date: 2009-02-05 08:00:00
A substantial quantity of clothing was distributed by Tesco through several charitable and social organisations in December. A total of 150 palettes of clothing worth HUF 60 million was donated...
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Softeners over HUF 13 billion per year
Date: 2009-02-05 08:00:00
Softeners are the sixth biggest category among the 60 chemical categories monitored by Nielsen with total sales of HUF 13 billion in the November 2007-October 2008 period. This category is...
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Turkeys in decline
Date: 2009-02-05 08:00:00
World trends in the market of meat and poultry are monitored by the Agricultural Business Research Institute (AKI). Data from the market price information system of KSH and AKI (PÁIR)...
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Dr. Oetker Nemzetközi desszert-különlegességek
Date: 2009-02-05 08:00:00
Dr. Oetker Karamell Krém, Dr. Oetker Mousse Csokoládés Habkrém, Dr. Oetker Tiramisu Krém (104g, 92g, 96g). Special premium desserts which can bring the sweet flavours enjoyed during foreign holidays to...
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Berlin congress: when a storm is raging
Date: 2009-02-05 08:00:00
What were the topics discussed by the leaders of companies present in Hungary as well? – Consumers are adapting to the new situation, but display different attitudes to various categories...
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In one month Cora shoppers shrinked 25,000 PET bottle
Date: 2009-02-05 07:52:00
The CORA started THERMO PRESS shrinking program was very successful, people took a lot of PET bottles to Cora Törökbálint and CORA Budakalász in January. The shrinking mashine, developed by...
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Hungarian wine borne down French wines in Denmark
Date: 2009-02-05 04:11:00
Vylyan Winery from Villány is Winery of the Year, according to Danish Vinbladet magazine. This is the first time that a Hungarian winemaker has been selected No. 1. at Vinbladet...
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Hungarians at Fruit Logistica 2009
Date: 2009-02-05 03:20:00
This event gives excellent possibility of introducing the Hungarian vegetable and fruit sector. FRUIT LOGISTICA 2009, the biggest-ever international produce industry trade event is open in Berlin. From 4 to...
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TESCO to open 137 stores in Central Europe
Date: 2009-02-05 02:37:00
UK retailer Tesco plans to open over 130 new stores this year in Central Europe, in Hungary, in Poland, in Slovakia, in Czech Republic and also in Turkey. Czech newspaper...
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Plaza Centers buys controlling stake in Sofia project
Date: 2009-02-05 02:30:00
The Dutch-registered property developer that focuses on Central and Eastern Europe, said that it acquired 51% stake in a 75 000 sq m project in Sofia. Plaza payed 2.78 million...
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Mercator to invest 3 million euró in Bulgaria
Date: 2009-02-05 02:14:00
The company’s first Bulgarian outlet will be located at the Galeria shopping mall in Stara Zagora in the south of the country. Mercator has announced plans to open its first...
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Burberry opens children fashion store in Istanbul
Date: 2009-02-05 01:57:00
The British fashion concern closes plant in UK, but expands abroad. Company alert decreasing sales in the las quater and closed it second plant in the UK, but the expansion...
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Paper bag is not a real option
Date: 2009-02-04 10:16:00
According to datas of Hungarian Trade Association the food industry and the retail sector has HUF 10 billion extra costs because of the new green tax. György Vámos, secretary of...
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Thanks for SIÓ! – starts in February
Date: 2009-02-04 10:13:03
Since this month there are on the shops' shelves the 1.5 l SIÓ products joined to the charity program. Consumers who buy them can help pupils to get new school...
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Creamy quark in extra size
Date: 2009-02-04 10:01:00
Frisland Hungaria's Milli Mia product line has now 2 new tastes in XXL size. Creamy quark with vanilla-raisin and cake taste are popular. Creamy sweet quark is one of Hungary's...
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New manager at Szentkirályi Ásványvíz Kft.
Date: 2009-02-04 09:51:06
From 7th January the company has a new operative director called István Matus, who takes the domestic works from Balogh Levente, onwer and CEO of the company. Mr. Matus is...
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Strategy for saving 100,000 jobs in Hungary
Date: 2009-02-04 09:32:28
Social and Labor Affairs Minister Erika Szűcs said the government has HUF 16 billion domestic source for crisis-management strategy. Enterprises can apply for job-preservation support from the regional funds beginning...
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METRO has no plans to sell Galeria Kaufhof
Date: 2009-02-04 09:11:33
According German press informations the company is currently working on floating Media Markt/Saturn and considering divesting its Real hypermarket chain. The sale of Adler is close. Metro CEO Eckhard Cordes...
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Insurance from Lidl Italy
Date: 2009-02-04 08:37:35
The Italian branch of Lidl has proved to be creative in offering online services. Before, Lidl Italia launched electricity service under lidl-energia.it and holiday trips on lidl-viaggi.it. Schwarz-owned discount retailer...
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