News and articles
Night shift successful
Date: 2008-11-16 08:00:00
In our July edition, we reported about the night of displays when the Hungarian section of POPAI organised the installation of three unusual displays during the night in the INTERSPAR...
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David Beckham Signature
Date: 2008-11-16 08:00:00
New fragrances of a well-known and popular brand....
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PICK Snack kolbászok
Date: 2008-11-16 08:00:00
Practical, aroma-sealed packaging which can be opened by hand. Product can be consumed any time of the day, as a meal or as a snack as well....
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Dreher looking for entrepreneurs of the future again
Date: 2008-11-16 08:00:00
This year, the “Young entrepreneur of the future” program is to be launched by Dreher Sörgyárak Zrt. for the third time. The winners of the competition will receive initial capital...
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New EXPO under construction in Budapest
Date: 2008-11-16 08:00:00
The most modern and prestigious exhibition centre in Europe is under construction in Budapest. Apart from its futuristic architecture and state of the art technology, the EXPO area in the...
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Fruit Logistica: things changing in the east
Date: 2008-11-16 08:00:00
More companies from the Central and Eastern European region are interested in attending the Fruit Logistica exhibition, the leading event in the fruit and vegetable sector, which is to be...
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Visitors’s guide
Date: 2008-11-16 08:00:00
IFE FOODAPEST 2. International Food Beverage and Catering Exhibition 18-20. November 2008. HUNGEXPO Budapesti Vásárközpont Simultaneous event: FOODATECH 1. International Food and Packaging Technology Exhibition Useful Info: Chief sponsor: Élelmiszerfeldolgozók...
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Sweets immune to negative trends
Date: 2008-11-16 08:00:00
Growth has remained dynamic in practically all categories of sweets. The Bonbonetti Group is present in almost all of the sweets categories and has achieved annual growth of over 10...
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Festivals enhancing champagne culture
Date: 2008-11-16 08:00:00
The market of champagne has produced moderate growth last year. No major changes in demand have occurred. However, awareness and popularity of champagnes made using methode transvasée and methode traditionnelle...
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Prices dropping since August
Date: 2008-11-16 08:00:00
Average consumer price remained unchanged in September 2008, compared to August, but was up by 5.7 percent compared to September 2007. Food prices were down by 0.1 percent compared to...
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Digitalisation of in-store communication
Date: 2008-11-16 08:00:00
As the Hungarian subsidiary of POS Media Europe, POS Media Hungary has been the market leader in the development of effective in-store communication tools for 10 years, focusing on POS...
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Tonino Lamborghini Fragranza férfiillat 3-féle (Feroce, Forza, Mitico)
Date: 2008-11-16 08:00:00
New introduction by a brand linked to a well-known name....
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Cherry Queen Marcipán
Date: 2008-11-16 08:00:00
We like marzipan and we know countless forms of marzipan. Marzipan will now be able to take the place it deserves in the hearts of real gourmets: black chocolate bon-non...
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Univer celebrating by launching new projects
Date: 2008-11-16 08:00:00
Apart from various events, Univer is celebrating the 60th anniversary of its foundation by launching two major projects in 2008. A new production facility is being constructed by Univer Product...
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Teenagers waiting for advice
Date: 2008-11-16 08:00:00
According to a presentation at the Hungarian Consumer 18 conference, Hungarian teenagers are more deeply committed to classic civil values than teenagers living in neighbouring countries. This is why they...
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Grüne Woche: Hungarian companies more interested than before
Date: 2008-11-16 08:00:00
Exhibition space available for Hungarian exhibitors will be nearly doubled by Agricultural Marketing centre at the Grüne Woche exhibition to be held between 16-25. January 2009. According to Márta Némethy,...
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(HU) Közösségi megjelenés az IFE Foodapest kiállításon
Date: 2008-11-16 08:00:00
Sorry, this entry is only available in HU....
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Market of sweets, especially chocolate expanding
Date: 2008-11-16 08:00:00
Double digit growth took place in the market of chocolate, both in terms of value and quantity in the October 2007-September 2008 period, compared to the preceding year. Sweet biscuit,...
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The wine market: household consumption down for the first time in 2007 after many years
Date: 2008-11-16 08:00:00
Rising average prices, less frequent and smaller purchases were the main trends in the Hungarian market of wine in 2007, according to data from GfK Hungária ConsumerScan. Cheap wine is...
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Inflation lowest in the Netherlands
Date: 2008-11-16 08:00:00
Average consumer price was up by 4,2 percent in the EU-27 countries in August 2008, compared to 2007. Inflation was lowest in the Netherlands, at 3 percent and highest in...
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Independent or multinational agencies?
Date: 2008-11-16 08:00:00
Though decision makers responsible for spending HUF 70-80 billion on advertising annually, expect creativity, flexibility and motivation from agencies, they usually choose multinational partners. Why? A survey has been conducted...
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NESCAFÉ 3in1 Gold
Date: 2008-11-16 08:00:00
A new premium category has been opened in the market of 3 in 1 products by NESCAFÉ 3in1 Gold. This speciality is developed by using freeze dried technology process which...
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Dr. Oetker sütési hozzávalók
Date: 2008-11-16 08:00:00
Questions from children related to the success of baking. Agency: BBDO Budapest Zrt. Customer: Dr. Oetker Magyarország Élelmiszer Kft. Product: Dr. Oetker sütési hozzávalók Apperance: RTL Klub, Viasat3, AXN, Hallmark,...
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Towns sponsored by Heineken
Date: 2008-11-16 08:00:00
A social responsibility project was launched by Heineken Hungária Sörgyárak Zrt. in October. The project is intended to provide support for towns where the brewery industry has its roots. Citizens...
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Marché expanding in Slovenia
Date: 2008-11-16 08:00:00
Two new Marché™ Bistros were opened by Marché International in October 2008, along the Zagreb és Obrežje motorway, brining the total number of their bistros in Slovenia to 15....
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Excellent Hungarian Food in Spar chains
Date: 2008-11-16 08:00:00
SPAR Magyarország Kft. has won the tender published by the Agricultural Marketing Centre for the in-store promotion of products using the Excellent Hungarian Food trademark. The campaign was launched on...
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Another difficult year for the food industry
Date: 2008-11-16 08:00:00
According to Attila Boródi, chairman of the National Association of Food Processing Enterprises (ÉFOSZ), 2007 was a very difficult year for the food industry and 2008 looks even more difficult....
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New types of flour for maintaining health
Date: 2008-11-16 08:00:00
Per capita grain consumption in Hungary has been stable in recent years, with minor fluctuations, at 87-90 kg/year. there is still a lot of surplus production capacity in this market....
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Growing market share for bitter and palinka
Date: 2008-11-16 08:00:00
Retail sales of spirits increased by 8 percent in the August 2007- July 2008 period, compared to the preceding year, reaching HUF 72 billion. Sales in terms of quantity increased...
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Livestock of turkey down, supply of beef shrinking
Date: 2008-11-16 08:00:00
Trends in the world market of meat and poultry are monitored by Agricultural Research Institute (AKI). Data from the Market and Price Information (PÁÍR) system operated by KSH and AKI...
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