News and articles

Not enough POS accept cards

According to a survey conducted for MasterCard®, significant changes have taken place in the way we use debit cards, in the last five years. While only 31 per cent of...

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Zwack awards for suppliers

Zwack Kecskeméti Pálinka Manufaktúra held a partner meeting for over 30 fruit producers on 14. December. Guests took a one and a half hour palinka tour....

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Answer:

The general perception of ice creams in Hungary is that they are not very healthy. However, according to research conducted by Algida in Hungary, ice cream consumption does not have...

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Coop united and strong

Last year, the Coop group succeeded in executing the major points of its medium term strategy accepted in 2006. The IT system was modernised, many new franchise partners joined the...

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Choosing gifts

Choosing gifts is not an easy task because we intend to make two people happy. We want to make ourselves happy by giving something we feel is special and we...

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Bonbonetti Classic & Bonstick

The renewed Bonbonetti wafer product line is to be expanded. In addition to wafer sticks filled with peanut cream, popular cocoa cream flavours will also be available....

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Drawings for Lapland

The main prize for the Santa Claus prize game of Storck Hungária Kft. was drawn on 6. December. Buying at least 200 grams of Toffifee and submitting a drawing was...

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World of commerce in Hungary

“World of commerce – Episodes from the history of Hungarian commerce” is the title of a book by Anikó S. Nagy published in December. The “World of Commerce” draws attention...

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176 medals at HunDeszt 2007

As the 6th of December was the day of palinka, results were announced at the Hun Deszt 2007 palinka competition where 220 spirits from 25 distilleries competed. 57 gold, 76...

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Black tea losing ground

Tea sales have been growing for years. According to Nielsen data, the market expanded by 9 per cent in terms of value in the December 2006 – November 2007 period,...

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Match with a distinctive strategy

In recent years, Match did not show rapid expansion. In fact, the number of their stores dropped. However, as results began to improve, the owners approved of opening new stores...

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Food prices going up

The average increase in consumer price was 0,6 per cent in November 2007. Prices showed a year on year increase of 7,1 per cent. According to a KSH report, prices...

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Bonbonetti Elegance

The new Bonbonetti Elegance wafer sticks spread with peanut cream will be a light and creamy source of joy for the fans dark chocolate....

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tibi

We need a little happiness in our hectic lives and it is tibi which can give us happiness. Our character has become addicted since tasting it for the first time,...

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Beer at higher level

The Beer Academy established by Borsodi Sörgyár Zrt. was opened on 17 December. This institution offers a training course which includes a general review of beer types, the proper tapping...

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If Milli, then it’s Debrecen

The new curd production plant of Friesland Hungária zRt. was opened on 22 November. The EUR 2 billion investment is part of their regional strategy to consolidate their activities in...

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Black tea continues to fade in the market

The market of tea is becoming increasingly colourful. Owing to the rapid changes in tea culture, green, herbal and fruit teas are challenging the once dominant black tea. Black tea...

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Wider assortment for dm

OTC pharmaceuticals, homeopathic products and Alnatura bio-products are all recent additions to the dm assortment. The fiscal year ended on 30. September for dm Magyarország Kft. and results were excellent....

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Goose less popular

The Agricultural Business Research Institute (AKI) monitors the trends in the world markets of poultry and meat. Data from the Market and Price Information System KSH and AKI can be...

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Bonbonetti Moments

The Bonbonetti Moments milk chocolate mixed dessert will also be available in a dark chocolate version from February....

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Cherry Queen

Cherry Queen – our common passion. Agency: Team/Mindshare Customer: Bonbonetti Choco Kft. Product: Cherry Queen Apperance: RTL Klub, Viasat3, Cool, Film+, AXN, Hallmark, Story TV Period: February–April 2008 tv-spot 30”,...

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Police station in Tesco

A small police station has been set up in the Szolnok Tesco hyper market. Tesco intends to develop a similar co-operation with police forces elswhere, as well. n...

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New HR director for SIÓ-ECKES

Marianna Bartos was appointed the new HR director of SIÓ-ECKES Kft. on 1. January. Previously, she had worked for Johnson&Johnson Kft. and has 15 years experience in the FMCG sector....

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Market of detergents above HUF 20 billion

Retail sales of household detergents show continuous increase and have exceeded HUF 20 billion. Overall growth amounted to 4 per cent in the November 2006–October 2007 period. Sales of washing...

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Interfruct United

Interfruct stores use standardised assortment, prices and promotions and also operate as independent logistic centres. The chain is going to contuniue expanding its RIA network. According to István Bránát, managing...

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Shrinking deficit, slow growth

According to a forecast by GKI Gazdaságkutató Zrt. and Erste Bank, both the external and internal balance of the Hungarian economy will show more than expected improvement this year, but...

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Cote d’or Oraia 175 g, Cote d’or Pisztácia 100 g

The Cote d’or 100 gram chocolate bar being introduced now, a quality black chocolate with a cocoa content of 70 per cent and bits of pistachio, as well as the...

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Ammerland Trappista cheese

Fresh coastwind, juicy greens, and our Lighthouse. Here is the unique home of the fresh taste Ammerland Trappista and other best quality cheese. Agency: S.A.L.T. Kft. Customer: Ammerland Hungary Kft....

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Cheese promotion dedicated to the number 3

Prizes from the prize game of SOLE-MIZO ZRt. promoting cheese were handed over at the end of November. 3 participants were able to win a HUF 300,000 trip with 3...

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LLP in the elite club of Microsoft

LLP has become a member of President’s Club, a the circle made up of the best Microsoft partners. These companies represent the top five per cent of Microsoft partners in...

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