News and articles
Lenor Perfume Therapy rinses come with an expanded range and renewed composition
The Lenor Perfume Therapy product line, with its renewed composition, special perfume oil technology and expanded product portfolio, helps its customers to find a moment of rest in the hustle...
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The Lidl Fan Zone has opened
From June 14, the Lidl Fan Zone promises an unadulterated football fiesta atmosphere for a month! As an official partner of UEFA EURO 2024TM, Lidl Hungary welcomes everyone to its...
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Hungarians go for it! Those traveling to the European Championship were surprised with Rudi curd
Wizz Air, Europe’s fastest growing and most sustainable airline, does not only support Hungarian athletes and fans with special fan flights during the summer season full of exciting sports events....
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Germany’s Biomarkt partners with AI app
In April Biomarkt Verbund, the association of independent health food stores started a nationwide cooperation with diet planning app Choosy. This article is available for reading in Trade magazin 2024/6-7...
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WHC: The employment of atypical workers in the market environment with a shortage of labor entails a significant opportunity
Hungary has an exceptionally high employment rate within the European Union, however, the labor shortage greatly complicates the situation of companies. The employment of atypical workers and third-country nationals can...
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AM: calls for tenders to support investments in processing plants have been published
The government regards the food industry as a strategic sector, so the sector can count on special support opportunities in the coming years as well. Within the framework of the...
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The evolution of the FMCG market through the NIQ lens
Shoppers across the continent, including Hungary, continue to save in every possible way, Csilla Czikora, head of consulting and analytic insights at NIQ told when presenting their market research data...
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This is how to prepare our four-legged pets for the time spent in the office
A few years ago, we only occasionally found offices where dogs were welcome with their owners, but today workplaces have become more and more open to the concept of a...
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K&H: how did middle-aged people’s incomes develop?
The development of incomes in the 30-59 age group shows a mixed picture. Based on the K&H secure future survey, 52 percent of the respondents reported an increase, almost 35...
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Médiaunió: As if it was poured on us – this is how we can protect against personalized scams
A workout plan put together just for us, a pair of shoes that fit perfectly, a hairstyle adapted to our face – we are fans of personalized solutions, as they...
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István Nagy: food sovereignty and food security are the most important
Last Sunday’s election strengthened the assertion of farmers’ interests in Brussels, and agriculture can appear more prominently on the agenda of the European Parliament (EP), the Minister of Agriculture said...
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Manpower: Following the recovery of the economy, more and more companies are again planning to increase their staff
According to a recent forecast by Manpower for Q3 2024, Hungarian employers are increasingly optimistic about hiring, with 37% planning to expand their workforce, up 6 percentage points from the...
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Some surprising trends
After the negative volume sales trends in 2023, a look at NIQ figures for this year shows a further decline in the toilet paper market, already accompanied by a decline...
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These were the best Balaton wines of 2024
On June 12, 2024 in Zamárdi, the ZAM! The 21st edition of the Balaton Wine Competition was held in the event hall. edition, which is the largest wine competition in...
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Shein is preparing for an IPO with a significant price increase
Chinese fashion retailer Shein, known for its low prices, has now implemented a significant price increase on some of its core products. By doing so, you probably want to increase...
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Manpower: 37 percent of employers plan to increase their workforce in the third quarter
37 percent of Hungarian employers plan to expand their workforce in the third quarter, after 31 percent measured in the previous quarter, the proportion of companies planning downsizing rose from...
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Hungarian agricultural companies have taken steps towards Africa
Three Hungarian agricultural companies, which specialize in the production of meat and milk, animal feed and egg products, were able to present themselves at several locations in Africa.They were able...
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EN-CO Software develops quality control technology based on artificial intelligence
EN-CO Software Zrt. has received HUF 420,430,500 in non-refundable funding from the National Research, Development and Innovation Office (NKFIH) tender, from which it is developing quality control technology based on...
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Péter Szijjártó spoke out in defense of guest workers
Illegal migrants cannot be confused with those who travel to work in another country under orderly conditions, and illegal border crossing is not a human right, but a crime, said...
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Żabka Launches New Campaign To Promote In-Store Services
Polish retailer Żabka has launched a new campaign Załatw to w Żabce (Get it in Żabka) to promote a range of services offered in its stores. The campaign, scheduled from...
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KPMG: Audit is moving from digital to the era of artificial intelligence
Artificial intelligence is starting a real revolution in the field of financial reporting and auditing. Almost three-quarters of companies already use this to some extent to prepare their financial reports,...
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How are younger generations planning to spend the summer?
Younger generations are looking to travel, attend concerts and events, and dine out this summer, despite a sustained high cost of living. American Express’ Amex Trendex Millennial and Gen Z...
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New vice president and department head at NAK
The National Chamber of Agrarian Economy elected two new officials at its last national delegate meeting. NAK’s new national vice-president responsible for environmental sustainability and innovation Viktor Balázs, the new...
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Lipton unveils new competition for retailers
Lipton is kicking off the summer season with a competition for retailers by giving one shop-owner the chance to win a branded store takeover. The push aims to drive awareness...
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The period for submitting uniform applications has successfully ended
During the 61 days available for submitting the unified application for the year 2024, 159.5 thousand producers submitted support applications for 4.98 million hectares. This year, it was possible to...
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The Eszterházy Károly Catholic University will start further training in religious tourism from autumn
Further training in religious tourism will be launched at Eszterházy Károly Catholic University, announced on Friday, on the occasion of the ceremonial signing of the document on the launch of...
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Nescafé® Farmers Origins
Nescafé® Farmers Origins coffees have arrived, straight from the coffee fields of Colombia, Brazil, India and Africa, sealed in Nespresso compatible capsules! Contact: Nestlé Hungária Kft....
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A master course in adaptation – how the inflationary environment has influenced the FMCG market
Krisztina Bakonyi-Kovács, senior consultant of GfK-CPS told at the April meeting of the Trade Marketing Club (TMK): the pressure on brands continues to grow. One of the first words that...
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KSH: industrial production increased by 6.4 percent in April
In April, the volume of industrial production exceeded the previous year by 6.4 percent, while, after adjusting for the effect of working days, it fell short by 2.4 percent, the...
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It has been a favorite of generations for 40 years – the Helia-D Classic product line is being renewed
Helia-D began long-term development last year, within the framework of which the iconic Classic product line will debut this summer with a more intensive formula, new active ingredients and a...
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