News and articles

Borsodi is still the market leading beer in Hungary

Borsodi Brewery’s sales revenue was HUF 40.6 billion in 2006, with a pretax profit of HUF 4.3 billion – the result of cost efficiency measures after a loss-making 2008 business...

Read more

Retail Marketing Conference, London

On 30 June, a Retail Marketing Conference was held as part of ‘Marketing Week Live’ in London’s Olympia. Presenters from companies like Saatchi&Saatchi or Procter&Gamble spoke about the difference between...

Read more

Wilkinson razor for women

Wilkinson’s novelty is a premium, battery operated razor and bikini line trimmer in one, developed especially for women....

Read more

In April Hungary was on top of the EU’s inflation list again

In April 2010, in the EU-27 consumer prices were 2 percent higher on average, compared to prices in April 2009. While prices decreased in Latvia (by 2.8 percent), the biggest...

Read more

Good opportunities in the intimate sphere

An increasing number of segments and actors appear on the intimate hygiene market. Besides traditional products such as sanitary napkins, pantyliners, incontinence pads, tampons and cotton wool the significance of...

Read more

Ability Park became Tesco’s ’Supported project of 2010’

As part of the ’Supported project of 2010’ programme, Tesco will organise a road show with Ability Park from September 2010 until June 2011. Ability Park’s main goal is to...

Read more

Gramex participated in PLMA’s World of Private Label

One of Hungary’s biggest private label soft drink manufacturer, Gramex 2000 Kft. participated in the world’s biggest private label trade fair in Amsterdam. There were several foreign companies showing interest...

Read more

Growing spending

Between 31 May and 6 June the average daily spending by consumers was USD 80, the highest since the economic crisis broke out in December 2008 – reported Gallup on...

Read more

Protocolar techniques

Trade Marketing Club’s traditional summer meeting and grill party was held on 10 June. Rainy weather did not deter participants from registering and on the day of the event their...

Read more

‘It is ending precisely now…’ (Part 3)

This new, 6-part series by Trade magazin and GfK Hungária Market Research Institute focuses on price trends, pricing policies and consumer expectations in terms of price. Last time we examined...

Read more

What will we eat when we grow up?

This spring Hungary is about to appeal to the European Court of Justice, because after a long moratorium a few months ago the European Commission gave green light to growing...

Read more

Food exports falling

The trade balance is still improving, but already there are signs in the improvement of the internal demand. The export-import gap is narrower than last year: exports improved by 16.8,...

Read more

Beverage producing techniques at the Brau Beviale

The Brau Beviale 2010, that will be held between 10 and 12 November prepares in the Nuremberg Exhibition Centre with a new look and with full force to the start....

Read more

French Fair and street party in the downtown of Budapest

The 31 stands of the French fair is waiting the guests with real French fairground atmosphere, children and sports programs, and with live music on the 10th of July between...

Read more

Euro area’s retail sales increased in April, following a decline

According to the report of Eurostat; Retail sales rose in May in the euro area, after the significant decline of April. Retail sales rose by 0.2 percent in May compared...

Read more

The distribution of Rézangyal will be strenghtened by a strategic partnership

Under the agreement of Rézangyal Ltd. and Coca-Cola HBC Hungary Ltd., from the 5th of July, beside the 11 tastes of Rézangyal Classic Selection, Coca-Cola HBC became the exclusive distributor...

Read more

The Liegl & Dachser remains one of the leading freight forwarding and logistics company

The Pilisvörösvár based Liegl & Dachser continues to take part seriously in the successful recovery of the Hungarian economy and its Hungarian headquarter’s development – said Engelbert Liegl, company founder....

Read more

Penam can obtain Multi bakery and Ceres Bakery Inc.

Penam can obtain all shares of Multi bakery and 100 percent control over the Ceres Bakery Inc. – decided the Competition Authority (GVH). The dominant Czech firm, the Penam produces...

Read more

New commercial manager at Friesland

Commercial manager change will take place at Friesland Campina Hungária Zrt. The current commercial manager, Sípos Judit leaves the company from the 1st of August. She will be replaced by...

Read more

Pöttyös-Szamos: The meeting of irresistible tastes

The Pöttyös provides several novelties for the fans of cooled milk desserts for decades. This year, an another specialty appeared in the market. The orange-flavored marzipan Pöttyös Pont2 is expected...

Read more

New goodies from Kométa for the summer grill season

The new Kométa Fine grills product line, made directly for barbecue lovers. Beside the carefully selected ingredients prepared, delicately seasoned sausages, many delicious recipes and creative tips can be found...

Read more

Food prices are expected to increase

On average, about two-fold increase occured in the prices of fruits and vegetables, compared to last year, while dairy and bakery products may become expensive. Dairy products may increase by...

Read more

InterMopro, InterCool and InterMeat in Düsseldorf

The exhibitors of the InterMopro, InterCool and InterMeat fair of Düsseldorf meet the new consumer expectations, between 12 and 15 September. Meat, milk and refrigeration industry products will be presented...

Read more

Food cheapest in Poland, alcohol in Romania

If it would be possible to travel through the continent from one end to another within a few hours, the citizens of the union would probably purchase in Eastern Europe....

Read more

Danone: “Together for the Children”

The “Together for the Children” program, this year supports the construction of the Bakonybél Education Center, which financially supports the rehabilitation and healthy clinical nutrition of children with cancer for...

Read more

The Wine Marketing Community launched a wine and soda bus

The wine and soda bus has been launched by the Wine Marketing Community, in order to promote local wines. The wine and soda bus, which aims to promote wine and...

Read more

Tesco and Öko-Pannon: joint roadshow for selective waste collection

Tesco Global Stores Ltd. and the Öko-Pannon Non-profit Ltd. in the scope of a joint roadshow aims to raise awareness of the importance of selective waste collection. During the summer,...

Read more

CBA and Procter & Gamble: köszi (thanks)

“The heart of the community” (köszi) charity initiative program is a program created by CBA and the Procter & Gamble: Since 2006, the program supported the important goals of the...

Read more

A new Tesco Express opened in Miskolc

On the 2nd of June, a new Tesco Express store opened its gates in Miskolc, under 29 Széchenyi street – reports www.tesco.hu. Tesco Expresses are waiting their customers with much...

Read more

Glass parts were found in the baby food of dm

In Germany, two glass parts were found in two babylove bio baby dessert (yogurt and mixed fruit, from 7 months of age). As a precautionary measure the dm Ltd. recalls...

Read more
Oldal