News and articles
Dreher won the Green Frog Award
Date: 2010-12-02 14:25:29
The jury of the Green Frog Award alias the Central European Environmental Report set up by Deloitte juried 44 applications from three countries this year. The best sustainability report was...
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Consumption mood in the EU improved hardly
Date: 2010-12-02 14:24:09
Public spending growth slowed down in the third quarter in the European Union (EU). According to the survey of the Visa Europe; the nearly half billion inhabitants of the union...
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Pepsi’s five billion dollar deal in Russia
Date: 2010-12-02 14:19:23
U.S. PepsiCo, bought the largest Russian food and beverage producer, the Wimm-Bill-Dann Foods (WBD) for 5.4 billion USD. According to the Thursday announcement; in the first round, PepsiCo will acquire...
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Russia joins to the World Trade Organization
Date: 2010-12-02 13:37:59
Moscow and Brussels signed the document of the WTO accession on the 7th of December – said Russian Deputy Prime Minister Aleksandr Zhukov in Moscow. According to the report of...
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Bonbonetti comes up with a wide selection of Christmas candies
Date: 2010-12-02 12:59:49
This year, Bonbonetti has launched a number of new products, such as Bombonetti Szaloncukor Selection, a wide range if special Christmas candies. In the year of 1868 the biggest chocolate...
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Four new McCafés open this year
Date: 2010-12-02 11:44:33
Until the end of the year, two more – a Budapest- and a Budaörs-based – McCafé outlets are about to open. This way, the company opens 4 cafés as a...
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MVH goes on with food-aid program sponsored by EU
Date: 2010-12-02 11:35:04
Food distribution goes on in the next couple of weeks of year, on behalf of Hungarian Agricultural Authority (MVH) within the compass of a special food-aid program for those in...
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Hungarian companies only use social media for marketing purposes
Date: 2010-12-02 10:47:00
The majority of Hungarian companies still do not get the hang of social media: they mostly use it as a one way platform to distribute marketing messages, instead of focusing...
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GURU won Gold Effie Award
Date: 2010-12-02 10:07:33
Pöttyös GURU won Gold Effie at the gala event held at the National Theatre on 8 October. This was the ninth time that the most prestigious competition in marketing communication...
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A tax has to be paid for the crisis
Date: 2010-12-02 10:02:28
At the press conference of Magyar Nemzeti Bank it was said that if the companies who have to pay the special tax decide to transfer the extra burden to consumers,...
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Egg allergy is the most common allergy in Hungary
Date: 2010-12-02 09:25:38
Egg allergy is a type of food allergy. It is a hypersensitivity to dietary substances from the yolk or whites of eggs, causing an overreaction of the immune system which...
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The brand Kecskeméti resurrects with Univer jams
Date: 2010-12-01 22:56:41
In order to introduce a number of new products such as a new jam-family and tomato-drink, Univer Product Ltd. held a pressconference on 1st December. The most important characteristics of...
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Magazine: The start of a new season – from two aspects
Date: 2010-12-01 22:21:56
AdvertisingAge (USA) informed that consumers are upset about the fact that Christmas advertisements and promotions already start in early November. BestBuy, Kohl’s, Macy’s, Kmart and JCPenney all launched their seasonal...
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GFK: We spend more in this year’s Christmas season
Date: 2010-12-01 17:50:07
According to the survey of GfK Hungária Market Research Institute; a slight growth is expected in this year's Christmas shopping season, contrary to the decline of the previous years. We...
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Hungarians do not take up loan for Christmas gifts
Date: 2010-12-01 17:43:22
According to the survey of Ipsos and Kirakat.hu; half of the Hungarian population – similar to last year – will spend less than 20 thousand HUF this year on Christmas...
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Global food prices near record
Date: 2010-12-01 16:20:01
According to the calculations of the UN Food and Agriculture Organization (FAO); food prices are close to the historic peak of the food crisis of 2008. According to the datas...
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World trade turnover slows down, but the growth is still double-digit
Date: 2010-12-01 16:07:10
World trade turnover growth significantly slowed in value in this year's third quarter – reported the World Trade Organization (WTO) on Wednesday. The import and export value grew by 18...
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The final decision: the Visegrádi mineral water is not harmful to health
Date: 2010-12-01 16:00:09
The appellate court found that the amount of fluoride in the water do not exceed the 1.5 milligram per liter limit laws – reports Privatbankar.hu. The Metropolitan Court of Appeal...
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The young people prefer Pöttyös Túró Rudi, older people Nokia
Date: 2010-12-01 15:45:46
The Brand Community Survey of B&P Braun & Partners and GfK Hungária reserched what kind of brands prefer the younger and the older age groups. Overlaps increasingly occures between the...
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The Spar does not want to stay out of the travel market
Date: 2010-12-01 13:55:59
After several large retail networks, the Austrian Spar group also enters into the travel market. On the company’s online site, more than one thousand journeys are available. So far, Tesco,...
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The German consumer mood is on its three-year peak
Date: 2010-12-01 13:21:27
German monthly level retail sales increased in October, that have not seen for three years. The growth exceeded all analysts' forecasts and indicates a recovery in the European Union's largest...
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GKIeNet: Hungarian web trade may increase by 30 percent
Date: 2010-12-01 13:10:18
According to the research of the GKIeNET market research firm; the total turnover of the Hungarian web trade is expected to increase to 130 billion HUF this year, from last...
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Shoplifters cause billions of forints in losses
Date: 2010-12-01 09:39:49
Between July 2009 and June 2010, shoplifters caused losses totalling almost 5 bln euros for German retailers, according to a study by the British Centre for Retail Research and Checkpoint...
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Lidl opens its first chocolate factory
Date: 2010-12-01 08:53:22
Lidl is opening its own chocolate factory in Übach-Palenberg near Aachen, Germany, Lebensmittel Zeitung reports. According to the newspaper, Lidl is working with one of its suppliers, Ludwig Weinrich, on...
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Baby brands are more popular than ever
Date: 2010-12-01 06:11:53
Tesco and a number of other retailers are moving into the baby category with their brands. Tesco is opening a Baby World store, stocking goods for babies and toddlers. Customers...
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New marketing director at Heineken Hungária
Date: 2010-12-01 05:10:43
Starting from this month, a new marketing director is in charge of Heineken HUngária's marketing communication. Bram Westenbink is coming from the Dutch side of the company, and has been...
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Magazin: Meagre year, abundant Christmas?
Date: 2010-11-30 23:49:01
Most manufacturers prepare for the holiday season with more gift packages than last year, but the balance shifted towards cheaper solutions in this segment too. Unilever Kft. has been performing...
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KSH measured a significant rise in food price inflation
Date: 2010-11-30 18:50:39
The bad weather and the rise of import prices led to the intensive increase in food prices in Hungary. According to the datas of the Central Statistical Office (KSH); on...
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Hungarian milk consumption should be increased to 200 liters per capita in a ten-year period
Date: 2010-11-30 17:55:06
The sectoral strategic program carried out at the Milk Marketing Board wants to increase milk consumption to an annual 200 liters per person in Hungary. Presently, the annual milk consumption...
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National competition to restore the reputation of pálinka
Date: 2010-11-30 17:47:56
One can apply for the organization of next year’s national pálinka and törköly distilling competition, between the 1st and 31st of December 2010 – informs the press office of the...
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