News and articles

Logistics sector still ahead of a sustainability shift

In the logistics sector the need for sustainability is becoming more urgent, but 2025 may still bring only partial progress. “Technological and economic conditions haven’t yet reached a level that...

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Sodexo to open nearly 100 convenience stores on US college campuses by 2026

Sodexo has set a goal of opening around 100 Food Hive stores on college campuses across the United States by 2026. This article is available for reading in Trade magazin...

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Lidl partners with Olympic athlete to expand its protein range in Ireland

Lidl Ireland has teamed up with Olympian and two-time European champion David Gillick to expand its high-protein range. This article is available for reading in Trade magazin 2025/2-3. In 2025...

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Losing shelf space

This article is available for reading in Trade magazin 2025/2-3. In 2024 the Hungarian pálinka market was characterised by different challenges, points out Krisztina Páll, brand manager of Dunapro. Inflation...

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Bejgli of the Year 2024

2024 was the fifth year that the craft union organised the Bejgli of the Year competition for confectioneries, restaurants and artisan bakeries. This article is available for reading in Trade...

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Traditions and reimagined recipes

This article is available for reading in Trade magazin 2025/2-3. Ágnes Szűts, marketing manager of KOTÁNYI Hungária Kft. tells Trade magazin that the spice market got 3% bigger in the...

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A fragile balance

This article is available for reading in Trade magazin 2025/2-3. Gábor Bokros, marketing director of Gyermelyi Zrt. reports that after last year’s Easter period the demand for eggs dropped –...

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The VOSZ Barometer is low, but there are promising signs

VOSZ Barometer’s main indicator was down 5 percentage points at 47% in the 4th quarter of 2024 compared to the 3rd quarter of last year, which is the lowest value...

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The age of corporate empires?

Last year only 24,000 new companies were established in Hungary – a 6% drop from the previous year and an 18% plunge from 2022. This is the weakest performance in...

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Rising raw milk and cereal prices

According to AKI PÁIR data, the national average producer price of raw milk in Hungary was HUF 200.93/kg in December 2024. This article is available for reading in Trade magazin...

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GKI business confidence index sinks to a 19-month low

In the first month of 2025 the slightly negative trend continued: according to the EU-supported survey of GKI Gazdaságkutató Zrt., the business and consumer outlooks worsened compared to December –...

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Veritas premium mineral water

Crystal clear Veritas premium mineral waters have a silky smooth taste, thanks to their unusually low sodium content. Veritas III, Veritas V, Veritas VII – we offer different carbonations for...

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Cerbona Rudi – in apricot, blueberry, lemon and raspberry flavours

Say hello to the latest products in the Cerbona Oats range, the new Rudis! The product isn’t just a snack but a lifestyle choice as well, which reflects the expectations...

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Renewed Queen carbonated soft drink range

The renewed Queen carbonated soft drink range is made exclusively with sugar and contains 0% sweeteners. In addition to the familiar 2.5-litre PET format, consumers can now also enjoy the...

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Zewa Eco Comfort 3-ply tissues, 90-sheets

Riding on the waves of Eco Comfort toilet paper’s success, Zewa launches Eco Comfort 3-ply tissues, 90-sheets. The product is made from 100% recycled, bleach-free paper. A small contribution to...

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HELL ENERGY ZERO in revamped packaging

The HELL ZERO range has arrived in shops in revamped packaging. In addition to the classic tutti frutti flavoured sugar-free drink, two new products have also been added to the...

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Green communication only creates advantage if used the right way

At the end of January Hungarian Product Nonprofit Kft. hosted an educational forum, titled “Credibility in sustainability”, as part of the EduTime programme series. Hungarian Product’s goal is to pass...

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HiPP Babysanft Pure Water wet wipes

Pure Water wet wipes are made with 99.9% water content, 0% perfume and 100% plant-based fibres. Contact: HiPP Termelő és Kereskedelmi Kft. Contact person: Noémi Makai marketing manager; T.: +36-1-450-21-90; e-mail:...

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Last year AI made sure the Christmas shopping experience was a happy one

AI helped consumers to spend smarter last Christmas. According to the Post-2024 Holiday Shopping Survey by Talkdesk, 72% of respondents believe AI has helped them to save money by making...

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AI-generated ads can have a negative influence on consumer perception

According to recent NIQ research, AI-generated advertising may have a negative impact on how consumers perceive brands. This article is available for reading in Trade magazin 2025/2-3 The results of...

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Artificial intelligence: back from the future

At the EuroCIS 2025 trade show retail companies can get first-hand information about the latest AI applications and the technical requirements for using them effectively. This article is available for...

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Fermentation, regional flavours and price parity drive plant-based innovations

Although first-generation plant-based products haven’t always met taste, texture and appearance expectations in full, there is still strong demand for plant innovations. This article is available for reading in Trade...

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Learning done differently!

We all know that our life is one big learning process. It never ends and it doesn’t matter how old we are, we need to educate ourselves and remain open...

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Experts propose VAT reform for more affordable healthy and sustainable food

A study by researchers from the Oxford Martin School and the Environmental Change Institute has proposed that the VAT rates for food products should be based on health and environmental...

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A broad dialogue has been launched on the collection and processing of animal by-products

At the initiative of the National Chamber of Agriculture (NAK), with the involvement of the Ministry of Agriculture and the National Food Chain Safety Office (Nébih), a professional consultation was...

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Nébih: From 2025, food chain supervision fee returns must be submitted to the National Tax and Customs Administration

The 2025 food chain supervision fee returns must now be submitted to the National Tax and Customs Office, the National Food Chain Safety Office (Nébih) told MTI on Thursday. Detailed...

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The Agricultural Museum’s carnival programs are about sustainable nutrition.

The Agricultural Museum’s carnival program Little Farmers, Big Adventures aims to introduce children to sustainable lifestyles and nutrition, where children can experience how our various foods are prepared, what a...

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Fidelity Analyst Survey: China – where should investors look amid changes?

China faces a number of economic challenges – a struggling housing market, persistent deflationary risks, weak consumer demand and even the US looking to raise tariffs. But Fidelity International analysts...

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This year’s Most Inspiring Leader of the Year Award went to Richter’s leader

Based on the opinions of 252 Hungarian CEOs, PwC Hungary has awarded the Most Inspiring Leader of the Year Award for the third time. The award recognizes a Hungarian CEO...

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Bank360: Another interest rate hike is coming, the biggest battle for government bond money starts today

One inflation-tracking government bond matures today, three other series pay interest, and the interest rate on PMÁPs, which are losing their appeal from now on, will also be decided in...

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