News and articles

Mangalitsa is a real hungaricum

The mangalitsa is not a not mass product, but a real hungaricum, which is served on an increasing number of feast tables both in Hungary and abroad – Kósa Lajos,...

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Increasing sources for the School Fruit Scheme

Hungary in the next academic year is expected to spend more money on the National School Fruit Scheme, which would be extended to the full range of primary school pupils...

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Say hello to a new type of consumer: the ‘smart’ buyer

‘Smart’ consumers are better informed and expect more from the supply side than former consumer types. This extra expectation may differ across countries, e.g. in Hungary much more consumers try...

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Hungarian FMCG experts abroad (Part 4)

József Tasi is a food industry engineer who also earned a degree in foreign trade. He started working for Benckiser, then moved on to Bonduelle, after which came stint at...

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Magazine: Positive perspectives for energy drinks

After the superb 2011 performance 2012 brought a two-digit decline in sales – mainly as a result of the introduction of public health product tax (NETA). The good news is...

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Small shops’ market share is growing

Energy and sports drinks were sold for more than HUF 15 billion a year in the last two years. Between February 2013 and January 2014 value sales rose 4 percent...

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Chocolate eggs outsold rabbits in terms of value too

In the 2013 Easter period more than 900 tons of chocolate eggs, rabbits and other gifts were sold in the value of HUF 3.5 billion. Value sales were up 5...

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Highly concentrated retail turnover

Sales in all three categories were highly concentrated in February 2013-January 2014. Mayonnaise sales valued at HUF 7 billion (stable value sales, volume sales up 1 percent), the 401-2,500m² channel’s...

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Highly concentrated retail turnover

Sales in all three categories were highly concentrated in February 2013-January 2014. Mayonnaise sales valued at HUF 7 billion (stable value sales, volume sales up 1 percent), the 401-2,500m² channel’s...

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Let’s cook something delicious using fresh ingredients with SPAR and Maggi!

Pepper and paprika are fundamental ingredients used in every Hungarian household. SPAR pays special attention to sell many types of pepper and paprika. SPAR and Maggi have joined forces to...

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MAGGI celebrates Easter with peppers from Kecel

Kecel grower Attila Csúzi’s premium quality peppers will be available in SPAR and INTERSPAR stores in the period preceding Easter. MAGGI ordered 100,000 top quality peppers from the grower who...

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Nestlé focuses on suppliers

The majority of Nestlé Hungária Kft.’s external suppliers are Hungarian. Each year nearly more than 1,700 Hungarian SMEs provide the company with goods or services. In order to become Nestlé’s...

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Past the worst period?

Easter ham sales in 2013 reflected last year’s meat market trends well: volume sales plunged and value sales declined just a little. Zoltán Szántó, product manager with Pick Szeged Zrt....

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Ham sales surged in both value and volume in the Easter period

Hungarian consumers spent approximately HUF 6 billion on ham and smoked meat around Easter last year. For 88 percent of this sum they purchased high quality cooked ham last March-April....

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Khadi – a present from the plants

Demand for natural hair colours made from plants keeps growing. Khadi herbal hair colours exclusively contain natural ingredients, relying on the effect of henna and indigo. A wide range of...

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GfK: no significant change occurred in shopping habits last year

There has been no significant change in domestic shopping habits last year. The families bought slightly less daily consumer goods than in the previous year, while the amount of money...

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Bite off our ears! The chocolate bunnies handed over a manifesto

Bunny and Friends, together with the Hungarian Confectionery Manufacturers Association handed over a manifesto, to the members of the press on the occasion of the upcoming Easter. The document called...

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Heineken is looking for talents

In Heineken’s latest advertising film, we could see a number of amazing talents, as the brand wants to demonstrate that there are a number of people are walking among us,...

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The HANGYA COOP has been established

The HANGYA COOP (ANT COOP) has been established in Budapest on Wednesday. The union intends to deal with the wholesale trade of agricultural products – the Cooperation of HANGYA Unions...

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SPAR Everest Expedition: Klein Dávid goes to the Mount Everest in excellent physical shape

Klein Dávid is training for months to climb the Mount Everest without oxygen tank. Doctors checked his health, with a body stress test. On the basis of the results of...

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KSH: an increase in trade surplus in January

The exports in euro rose by 3.1 percent, while imports fell by 0.2 percent in January, compared with a year earlier. The export surplus rose to 482 million euros from...

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Ruiny cellars were rescued on Somló hill

So far, 24 ruiny cellars were rescued from decay by volunteers and winemakers on the Somló hill. The ruiny cellars will be kept clean by the adoptive wineries from now...

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The Visa card spendings amounted to 2,000 billion euros in Europe

The value of purchases by Visa cards totaled 2,000 billion euros in Europe, according to the datas of the financial year ended in September 2013. The value of spendings at...

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Wild garlic festival in Orfű

The 11th Wild Garlic Festival awaits its guests with unique foods and with colorful and interesting programs. The festival will take place on the second weekend in April in Orfű,...

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The Green Island was handed over

The Green Island was handed over on 2 April. The Green Island offers unique services in Europe, for those who use the Danube for transportation, while protecting the river from...

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New CHOCAPIC cereals from Nestlé

Nestlé started the new year with an exciting new flavour combination: from January CHOCAPIC whole grain breakfast cereals are available in chocolate-hazelnut version too. CHOCAPIC Choco-Hazelnut is made with 30.8...

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Intersnack reversed the negative trend

Intersnack Hungary Kft.’s net sales were HUF 11.3 billion last year. Growing by 7 percent the Győrszentiván-seated company turned around the negative trend of recent years. This success was the...

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The Szintézis Zrt. hands over thousands of PC-based cash registers

As we reported earlier, the Szintézis Zrt. has actively started to install online cash registers to its customers with small cash registers. According to the regulations of the government, the...

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12 thousand people visited the Fair of Hungarian Flavours

The Fair of Hungarian Flavours which took place over the weekend has ended. At the cheese fair, visited by 12 thousand people, hundreds of cheese products and of thousands of...

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METRO chose Merlin Communications

The Merlin Communications expanded its portfolio with a new communication sector. The integrated communications agency won the communication tasks of METRO on the tender of the METRO Kereskedelmi Kft., which...

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