News and articles
Stagflation and structural erosion in transportation: the profit recession of the Hungarian SME transportation sector has been going on for nine quarters
NiT Hungary draws attention to the latest sector analysis, the DigiLog Consulting KFX report, that the domestic road freight transport sector, which provides a significant share of GDP, has reached...
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ENAR data reconciliation for cattle, sheep and goat, pig and poultry farmers is underway until the end of March
According to the relevant regulation*, livestock farmers have the opportunity to reconcile ENAR data until March 31 this year. What is new is that in addition to cattle, sheep and...
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EFO changes 2026: the 120-day ceiling could cause serious headaches for casual workers
Since March, the number of casual work opportunities has increased dramatically in many sectors, and employers often choose simplified employment (EFO) to fill them. However, few people expect that from...
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It isn’t about Rossmann this time
This year Rossmann’s image campaign is based on a simple, relatable truth: it shows how the drugstore chain can be present and add value to its customers’ lives in everyday...
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When can the boss call outside of working hours?
Communication outside of working hours is one of the most sensitive issues between the company and the employee everywhere. Corporate cultures differ, and although there are clear regulations for this,...
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AM: Ministry of Agriculture pays special attention to supporting the horticultural sector
The Ministry of Agriculture is supporting farmers who suffered frost damage last spring with several tools and new tenders, the State Secretary responsible for agriculture said in a statement from...
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Unilever and Google Cloud Partner to Pioneer Next Generation of Consumer Goods Technologies
Unilever and Google Cloud today announced a five-year partnership to accelerate Unilever’s business transformation through its use of Google Cloud’s advanced AI, data, platform and next-generation marketing capabilities. The partnership will help drive growth...
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New B2B trade fair format for dog supplies launches in Cologne
Koelnmesse is expanding its trade fair portfolio: With spoga dog powered by ZZF, a new independent B2B trade fair format for the providers of dog supplies is being launched from...
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Chinese walnuts are taking over the Hungarian market
According to data from the Hungarian Central Statistical Office, the walnut production area in Hungary is 8,050 hectares. The walnut harvest in 2024 was 4,680 tons, 15 percent less than...
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Lidl Netherlands Aims For 46% Healthy Food Sales By 2030
Lidl Netherlands is aiming for 46% of its food sales to align with the Dutch ‘Wheel of Five’ dietary guideline by 2030. The updated goal, part of the retailer’s healthy...
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AM: sustainable water use in agriculture with EU support
The awareness-raising campaign supporting sustainable agricultural water use was implemented with more than 31.87 million forints of EU support – the Ministry of Agriculture (AM) told MTI. According to the...
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II. Green Gastronomy – Marketing Communication Workshop organized by the MMSZ HoReCa and Green Section
The 2nd Green Gastronomy – Marketing Communications Workshop is jointly organised by the HoReCa and Green Sections of the Hungarian Marketing Association (MMSZ) within the framework of the SIRHA Budapest...
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Retail sales of organic products in Hungary increased by 13.9% – our country is the second fastest growing market in the European Union
The latest statistics on global trends in organic farming have been released. The latest data for 2024 is summarized in the statistical yearbook “The World of Organic Agriculture”, which the...
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Nearly 140 domestic suppliers, 60% growth – SPAR Regions Treasures program accelerates with AI solutions
The SPAR Hungary Regions Treasures program expanded further and achieved significant growth in 2025, so a total of 569 products from 139 domestic small producers and businesses are now available...
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The keys to corporate growth in 2026: AI, acquisitions and rapid transformation
Despite global uncertainty, CEOs remain confident in their companies’ growth this year, according to EY-Parthenon’s latest international survey of 1,200 decision-makers in 21 countries. In an unpredictable geopolitical environment, respondents...
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The Milk Product Council and the Hungarian Product Nonprofit Ltd. are organizing a campaign targeting consumers
Due to the increasingly serious milk market crisis, the Milk Interprofessional Organization and Product Council and the Hungarian Product Nonprofit Kft. are organizing a campaign targeting consumers – the participants...
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Davos 2026: the risk premium has appeared on store shelves
On 19-23 January 2026 the 56th annual meeting of the World Economic Forum (WEF) was held in Davos-Klosters, Switzerland. Nearly 3,000 participants from more than 130 countries attended, including some...
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SIRHA Budapest 2026 – The biggest domestic celebration of the HoReCa sector
The top international food industry and HoReCa trade fair in Central and Eastern Europe will open its doors on 3 March: SIRHA Budapest welcomes domestic and foreign professionals to the...
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Chemical cocktail or safe food?
Confiscated African and Asian fruit shipments and detection of pesticides banned in Europe in southern European vegetables – the food alerts at the end of 2025 and beginning of 2026...
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Fewer employers plan to raise wages this year than last year
Employers’ wage development plans for this year are more cautious than last year. While on average nearly two-thirds of companies planned wage development in advance for 2025, only 55% of...
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Five WorldStar Packaging Awards 2026 for Rondo!
The international success story of Rondo Ganahl AG continues: In 2026, the group’s innovative packaging concepts received a total of five WorldStar Packaging Awards. Customized packaging concepts from several locations...
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Unexpected role reversal – in PreVital’s latest image campaign, cats go to work instead of their owners
PreVital’s latest image film was produced and developed domestically with the help of AI, which will be shown on screens in several countries. The client, Partner in Pet Food Hungária...
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The era of wage transparency is approaching
New European Union rules will fundamentally change how we advertise jobs, set salaries, manage salary secrecy, and address the gender pay gap. The author is Dr. Gergely Torma, attorney-at-law (DRG...
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New CEO at Magyar Suzuki Zrt.
As of March 1, 2026, Sakai Fumito is the new CEO of Magyar Suzuki Zrt. The new leader replaces Atsumi Masato, who managed the Esztergom-based company for almost five years...
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Customer experience significantly influences competitiveness – the new professional platform of the Hungarian Customer Experience Association has been launched
For the first time, the Hungarian Customer Experience Association (HCXA) organized the CX Day – Hungarian Customer Experience Conference, which kicked off in Budapest with a full house and more...
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Retail accounts: banks are already warming up for summer fee increases
Although banks have agreed to a moratorium on retail bank account fees until the end of June, some players have already published the amount of fee increases applied from the...
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Focusing on fair competition and ethical advertising
The joint online workshop of the Advertising Self Regulatory Board (ÖRT) and the Hungarian Competition Authority (GVH) was held amid record interest. This article is available for reading in Trade...
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NOBILIS IMMUNO+ Apple chips with strawberries
Dried apple chips made from Hungarian apples from sustainable sources, with strawberries and rosehip extract. It is a clean label, gluten-free, vegan, fiber-rich product and a natural source of vitamin...
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Péter Oszkó also sees the future in the Hungarian labor market
After Sharks, a well-known economist has also joined: Hungarian HR-tech startup targets 1 million employees After Sharks’ investors, another heavyweight business player has voted in Giggle. Péter Oszkó’s venture capital...
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PURINA ONE HYDRALIFE
Just two pouches a day* of PURINA ONE HYDRALIFE complementary pet food help support your cat’s hydration with a great chicken/salmon taste. (*For a cat of 4kg.) Additionally, this formula...
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