Innovations

Ambi Pur sensitive

Ambi Pur sensitive is the first hypoallergenic air fragrance aerosol product line for home use. Dermothologically tested special formula developed to reduce the risk of allergic reaction on human skin....

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Cillit Bang

The power of Bang in washing up buckets as well now. Removes grease and stubborn stains effectively in the whole household and outside houses as well....

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Cherry Queen

Cherry Queen has new packaging and communication....

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Helia-D Mélytisztító Arcgél

Sunflower stem extract and ground sea snail shell, the special ingredients of Helia-D Mélytisztító Arcgél help to remove dead epidermis cells and make our skin silky and fragrant....

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Inolens 12 extends the shelf life of chocolate products

The Slovenian-based company Vitiva launched its new ingredient at this year's IFT Anuual Meeting and Food Expo, held in Chicago.   Inolens 12 is an alternative to synthetic antioxidants because...

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Samcap: Hungarian innovation at drinkpackaging

Samcamp is a special storage container, wich offers a solution: to storage separately certain components of an otherwise unstabile mixture. The innovation made by Janos Samu and Maria Palfi-Ledniczky opens...

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Bols- summer time – holiday- vodka flavored with bison grass

Since July Bols Hungary sales a new product, called vodka Zubrowka. It is promoted with BTL campaign. The polish vodka, Zubrowka is flavored with bison grass, on this fact is...

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Nestle invests in low-fat noodle technology

New technology to produce noodles with lower fat and salt content will form part of Nestle's Malaysian $29.1m investment plans to upgrade some its manufacturing facilities.   Part of the...

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Unilever unveils cholesterol-lowering drink

The new launched dairy drink containing plant sterols targeting consumers looking to reduce their cholesterol. The Promise activ SuperShots, will be available in three flavours in grocery stores and supermarket...

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Strawberry-yoghurt Campino

Strawberry-yoghurt Campino refreshed both in looks and in contents has real fruit juice and essence from fruit flowers in addition to 22% fresh, creamy yoghurt....

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SIÓ fresh & fruit

New sió fresh&fruit is a delicious, enjoyable, refreshing, pleasant and thirst quenching fruit drink with natural fruit content....

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Banana palinka is here

Agárdi Pálinkafőzde has begun making palinka from tropical fruits. The tropical flavours are intended primarily for the Hungarian market. Agárdi Látogatócentrum also has a new program to offer: grill parties...

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Bio Ice Tea: Herba, Peach, Cherry, Lemon

Bio Ice Tea is made from real tea infusion with bio-sugar. Instead of hazardous preservatives, heat treatment is used. Flavours: cherry, lemon, peach, herbs....

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Wilkinson Extra 2 Fun

The cheerful colours of the premium quality but affordable double blade razor have been chosen specifically for the summer season....

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Night life by ESPRIT

The essence of summer nights captured in a bottle! Parfumes have been inspired by the Piña-Colada cocktail, which conveys a party atmosphere....

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Miss Sixty Flower Power

Flower Power is a composition for the summer, with vibrating colours and fragrance of flowers, which bring back the atmosphere of the hot summers of the 1970’s....

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Bio Vita

Excellent quality without preservatives and added dyes, attractive appearance....

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Kalinka premium vodka

The unique pureness of the new Kalinka premium vodka is due to filtering through 10 columns of active carbon. This vodka is a unique mix of specially purified and softened...

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Master Good Knéd­li, Va­dász knédli

Innovation in dumplings: Traditional highland flavours. Innovation by Vadász knédli: unique in Hungary, flavoured with bacon and onions....

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Hofbrau München Premium Lager

From now on, Hofbrau München will be sold in an elegant bottle and with a new label which accurately reflect the high quality and value represented by the brand....

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LMMI 100% lemon juice

LMMI 100% lemon juice is made from the best Sicilian lemons, harvested in the winter, at the peak of their ripeness....

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Pariva

2 in 1 product which helps to make life easier for housewives and is a rational and energy-efficient solution for single households....

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Wiener Normal and Light

A product representing the inimitable atmosphere of Vienna cafes and the flavours of fine coffees from Vienna, in new packaging, with a Light version coming soon!...

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Tricking the tongue

Australian food experts want to make apples taste like burgers could be the key to tackling the fat epidemic. In a new twist to the obesity fight, scientists are spending...

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New commodity in Luran-S packaging technology

BASF will produce plastic packaging with an antimicrobial agent, the company said this week.  Germany-based  BASF said it would develop a line of styrene copolymers using silver-based antimicrobial ingredients from...

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Nativa Tea & Water

Nativa wellness-drink is a perfect combination of mineral water from the Alps, tea and refreshing fruits, which is unique in the Hungarian market. Furthermore, energy content in the new, practical...

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Bols selling Calvados

Bols Hungary has a truly international brand in a relatively unknown category. The Boulard spirit is made from apple, in a process similar to that used for making cognac....

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Libresse Silk

Libresse panty liners are dressed in silk! In line with the trend, Libresse panty liners have received an ultra soft upper cover which contains silk extract....

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Ízbomba with basil

Univer has introduced a new, basil flavoured version of their Knorr Ízbomba product line this spring. According to research data (Seasoning U&A, 2006. Research International Hoffmann), basil is used in...

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FINO Familia

The smaller brother of the market leader, Piroska fruit syrup. The new products represent excellent quality and attractive appearance without preservatives in a returnable bottle....

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