Innovations

Trendy colours – just like it was new

Henkel’s new product, Perwoll Color Magic liquid laundry detergent protects textiles from fading, thanks to its special colour renewing formula. Besides, it also removes microscopic naps. Available in 1-, 2-,...

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ProX probiotic yoghurt

New products of the successful ProX probiotic yoghurt drink family in cups, for a healthy diet....

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Fighting the aging of teeth and gum

Signal’s latest innovation, Signal Anti-Age toothpaste helps to fight the aging of teeth and gum. After Unilever’s product test 8 out of 10 women experienced an improvement in certain teeth...

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YO Sirup

YO syrup family in PET bottles, with a drip-free cap....

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Recharging our batteries with new Milli Life+Janga yoghurt drink

A smooth and silky, pre- and probiotic novelty appeared in the Milli Life+ product range this March: Milli Life+ Janga plain yoghurt drink supports the immune system and is available...

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Sága innovations

This spring Sága is completely reborn! We sport a new logo, new packaging for our products and several exciting new products....

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Ariel Active Gel capsule available in shops from April

In April 2010, Ariel introduces the latest innovation in the field of detergents, Ariel Active Gel capsule. It removes stains twice as effectively as Ariel liquid detergent, so a smaller...

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Joya Sojagurt

Made from Austrian soya bean, guaranteed to be GMO-free, 100% vegetable origin, lactose-, gluten- and cholesterol-free....

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Shining cleanness with the fresh scent of spring

Henkel welcomed spring with new, cherry blossom-scented Biopon washing powders and gels. Biopon washing powders now also make clothes easy to iron. Play at www.biopon.hu to win a wellness weekend...

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Vanish Oxi Action Extra Hygiene

Vanish Oxi Action Extra Hygiene is the newest product family of Vanish stain removers, which not only removes different types of stains, but also kills 99.9% of bacteria....

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Strategy brings success

Odary, the new umbrella brand of Kazakhstan’s Agroprodukt and the recently introduced reclosable Cryovac® EOR211 foil started a retail and social revolution. Packaged in the innovative new foil, Odary cottage...

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Ideal 90 g

With its composition and individual packaging, Ideal cake represents a new category on the cakemarket....

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New Dove shower gels promise breakthrough

With its new composition, the Dove VisibleCare shower gel product range promises a more hydrated skin than ever before. It contains NutriumMoisture™ formula, which is clinically proven to reduce the...

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Rauch IceT Blackberry

Ice tea in pitch black bottles, offering the exciting flavour of extraordinary blackberry....

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Desire materialised – Guru from Pöttyös

This spring Pöttyös introduces its new dessert Guru, which simply seduces us to have a snack. Guru is a unique product, a real treat that combines cream caramel and crunchy...

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Nativa tea drinks

In line with market trends, we continue to expand the Nativa product family, which offers the beneficial effects of green and white tea to consumers, without the long procedure of...

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Spring awakening from NIVEA

This spring not only nature is reviving, but NIVEA products as well. HAPPY TIME deodorants guarantee freshness with their orange scent all day. NIVEA Soft moisturizing cream is now available...

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Colgate Max Fresh Beads

Breath refreshing toothpaste with mouthwash beads....

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Comfort packaged

The latest novelty by Sealed Air Cryovac is the unique Cryovac® Oven Ease™ HC2440 gas-tight baking bag. Food is more delicious and tender if prepared in the new baking bag,...

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Vape Derm Herbal 2in1

The first product that protects not only from mosquito and tick bites, but thanks to its calming stick it guarantees instant comfort in case of a jellyfish sting while swimming...

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Dove Go Fresh Revive shower cream

Combines pomegranate and lemon to refresh the body....

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Tihany Valogatas

From now on Bakony camembert will also be sold under the brand name Tihany Válogatás, using the Tihany Válogatás Sandwich Camambert name....

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Olympos Apple-Peer-Grape

The new member of the popular Olympos fruit drink product family is the delicious, traditional Apple-Peer-Grape flavour variety....

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Tihany Valogatas Sandwich

Alongside the popular garlic flavour, Tihany Válogatás Camembert will also be available in green peppercorn and chilli flavours....

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Signal Style-Tech Sensitive toothbrush

With its soft fibres, Signal Style-Tech Sensitive toothbrush treats teeth and gum gently....

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Finish All in 1

New Finish All in 1 gel comprises the salt and rinse functions, giving you squeaky clean dishes after short and long dishwashing programmes alike....

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Tamas Bereznay's new book

Tamás Bereznay is a popular, young and modern chef who respects traditions – this is his second book....

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Veet Suprem’Essence

Veet Suprem’Essence formula contains essential oils and silk rose scent, so that your leg remains hydrated and smoothly perfumed after hair removal....

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Magnum Mini 6 multipack

With Magnum Mini 6 multipack, consumers can now treat themselves to an ice cream at home – from this year in almond and strawberry flavours too....

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Orbit Wild Strawberry Bag

From Hungary’s most popular chewing gums strawberry-flavoured Orbit Wild Strawberry is now also available in sachets....

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