Innovations

Perwoll Care & Repair

The long history light duty detergent brand, Perwoll introduces a new innovation in October: Perwoll Care & Repair, which now satisfies a consumer need, The latest innovation cares for the...

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The HELL boosts the body with more vitamin from the winter

As the gloomy autumn-winter period approaches, there is an even greater need for extra vitamin sources, therefore the HELL puts its ENERGY Multivitamin energy drink into focus where in addition...

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Cerbona Fitt breakfast

Cerbona Fitt breakfast cereals are crunchy, natural cereals manufactured in line with modern dietary principles, containing calcium and vitamin D as well....

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Gluten-free Corn Flakes Honey&Nut

The gluten-free Corn Flakes Honey&Nut breakfast cereal is a new and tasty choice for those sensitive to flour if they want to start the day in healthy fashion. Thanks to...

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Duel cocoa powders put a unique innovation

Marvorino Magyarország Kft., the manufacturer of Duel cocoa powders put a unique innovation on the Hungarian market. The compnay’s new cocoa powders, available in three flavours – orange, banana, strawberry...

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5 new Márka-flavours

1.5-litre Márka fruit juices are available in 5 popular flavours – multivitamin, apple, peach, apple-pear and orange. These fruit juices have 25-percent fruit content, they are free from preservatives, artificial...

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Dove DermaSpa

Another proof that Dove is an expert in skin care: they created a body cream range that brings the luxury of the spa experience into everyday life. Sensual gels, smooth...

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Kubu Waterrr products feature Disney

From July the labels of Kubu Waterrr products feature Disney – Star Wars characters such as R2-D2, C-3PO and Darth Vader, which are so popular among children and adults alike....

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NOM Fasten protein drinks

New NÖM Fasten protein drinks are characterised by a stylish design and special functional advantages. In addition to this, drinking one bottle a day covers 50 percent of one’s recommended...

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Zendium was inspired by the power of the mouth’s ability to protect itself

Zendium was inspired by the power of the mouth’s ability to protect itself. It works in harmony with the mouth and enhances its natural capacity to give protection against bacteria....

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BALATON Cocoa 2.0

This year’s new BALATON bar product is the limited edition BALATON Cocoa 2.0. It is really something new among candy bars for those who love cocoa. BALATON Cocoa 2.0 is...

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Snacki&GO! mini turkey wieners

Snacki&GO! mini turkey wieners in unique new packaging: in a plastic cup with protective atmosphere. The product’s market positioning is also special because at the moment there is no meat...

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Hajdú Happy – new products available

In the Hungarian market, for the packaging design of the new Hajdú Happy cheese products Kőröstej Kft. uses the cow motif that has been popular for many years abroad. The...

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Szarvasi Mascarpone

The new-design Szarvasi Mascarpone is already available in shops. In the new, sleeve-technology packaging consumers find the same, top-quality product. It is available in 250g and 500g versions....

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New product by Airwaves

A new product in the poplar Airwaves product line. AirwavesCool chewing gum is special because it has a double effect: it gives consumers explosive freshness and an ice cool sensation....

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Márka Oxygen-enhanced water is available in 4 special flavours

1.5-litre Márka Oxygen-enhanced water is available in 4 special flavours: Peach-Rose, Sour Cherry-Pomegranate, Lime, Strawberry-Guava. Our waters are enhanced with oxygen, they are free from preservatives, contain natural flavouring, are...

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Lemon is the most popular flavour in Hungary

Practical 1.5-litre size – in the summer heat it contains enough refreshment for the whole family. Lemon is the most popular flavour in Hungary and forest fruits quench thirst really...

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The Hajdú grill cheese is gaining ground on TV screens

The national broadcast of the Hajdú grill cheese TV spots begins on 20 July, which is the first TV appereance of the product line as well as the first appereance...

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Corona Extra – for the unforgettable summer moments

With its unmistakable colour and unique taste Corona Extra is the number one Mexican beer in the world for a good reason. From this year Corona in its iconic transparent...

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A special version of rice

Riceland-Magyarország Kft. developed a special version of rice, parboiled round grain rice for Hungarian families so that they can enjoy an even more delicious minced Rizses Hús. This rice type...

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Intimate hygiene products

Traditional Bella intimate hygiene products have been present in the Hungarian market for years. In Jun 2015 our thick sanitary pads and pantyliners appear in shops with a new, more...

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Müller Mix

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Savoderm Med Anti-perspirant offers long-lasting protection

Savoderm Med Anti-perspirant offers long-lasting protection and can prevent the formation of unpleasant body odour for up to 24 hours. Due to its provitamin B5 content it regenerates and soothes...

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Fruisse product line puts two new shower gels on the market.

The popular Fruisse product line puts two new shower gels on the market. Yogo Peach shower gel is made with yogurt extract and its probiotics content helps to protect the...

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Riceland-Magyarország Kft. developed a special version of rice

Riceland-Magyarország Kft. developed a special version of rice, parboiled round grain rice for Hungarian families so that they can enjoy an even more delicious minced Rizses Hús. This rice type...

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New Magnum products were inspired by delicious pastries

This year’s new Magnum products were inspired by delicious pastries. Magnum Tiramisu is covered with crispy chocolate and the experience is made complete by the coffee sauce, the soft tiramisu...

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The ice tea novelty of the summer from XIXO: lychee-flavored green tea!

The XIXO brand started the summer with another innovation and won the Product of the Year Award 2014. XIXO’s ice tea brand portfolio follows the consumer trends and was extended...

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Pécs Brewery created an extraordinary beer!

Using a recipe based on Viennese brewing traditions, the Pécs Brewery created an extraordinary beer! The new beer is brewed from selected malt and is flavoured with Hallertau hops. Fermentation...

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Rustic Selection from Wiesbauer-Dunahús: great selection is the new trend!

The new plant of the Wiesbauer-Dunahús is used from autumn 2014 in Gönyű. With the new plant, the existing warehouse areas have doubled. The company presents continuously innovative, high-quality, unmistakable...

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The consumers voted on the two new flavors of Hajdú grilled cheese

The customers were able to propose on the new flavorings of the Olympic gold medalist Hajdú grilled cheese within a game, organized by a social networking site. Within a week,...

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