Innovations
Bonabo Choco Balls
With 30% less sugar, high fibre and protein content and TOP 14 allergen-free ingredients (gluten-, dairy-, soy- and GMO-free), Bonabo Choco Balls is the ideal choice for health-conscious families. Contact: ABO...
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Natur’A bread range
Lantmännen Unibake’s newest brand, the Natur’A bread range contributes to the health of consumers with innovative products, while also preserving the taste experience. Contact: Lantmännen Unibake Magyarország Zrt. András Kóródi key...
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Häagen-Dazs „The Essence of the City” ice cream collection
The only ice cream selection that immerses you in the depth of the world’s iconic cities, evoking the experience of travelling through the flavours of local cultures. Join Dulce De...
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Kalumba White gin
Kalumba White gin is now available in limited edition packaging! The world of Madagascar’s jungles isn’t only reflected in the drink, but also in the look of the bottle. Contact:...
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Zewa moist toilet paper, 42 sheets and 80 sheets
Zewa introduces the new generation of moist toilet paper! The new Zewa is the first moist toilet paper that contains flax as natural fibre. Flax is one of the strongest...
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Felix sauces
In 2025 Felix is adding seven new sauces to its portfolio. The wide range of new Felix sauces is the perfect choice for every meal, whether one prefers milder or...
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Ca di Rajo – Menolia Prosecco Extra Brut/Brut/Extra Dry
Menolia is a Prosecco DOC Treviso that combines the elegance and quality of classic Prosecco with exceptional value for money. Contact: Zwack Unicum Nyrt. Annamária Molnár wine trade marketing koordinátor;...
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Mizo PROTE!N1
We believe that living a healthy life isn’t impossible and isn’t a question of time: it is about making the right choices. This is why we have created the new...
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Nestlé Fitness Cappuccino flavoured cereal bar
Cappuccino flavoured cereal bar with white chocolate bits, a 12% cocoa-milk base, vitamins and minerals, for breakfast. The new Fitness Cappuccino flavoured cereal bar with white chocolate bits and whole...
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HiPP 100% plant-based baby food
HiPP is introducing a baby food product line made exclusively from plant-based ingredients. The new products are available to babies from the ages of 6 and 8 months. Contact: HiPP Termelő...
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Vigo Kombucha
Vigo Kombucha undergoes a carefully controlled 10-day fermentation process, the result of which is a rich, characteristic taste experience for true kombucha fans. Contact: Import-Trade Hungary Kft. János Hajdu key account...
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HiPP Fruits in cup
HiPP continues to expand its fruits in cup product range with two new variants. The Blueberry and Pomegranate in Apple and Banana and Cocoa Cream cup desserts are now available...
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BioTechUSA – Crush Bar
BioTechUSA’s latest innovation, the Crush Bar, will arrive on store shelves worldwide in September 2025, from the group’s recently completed Szada production line, which is capable of producing multilayer protein...
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Topjoy XXL purée – cactus and mango
Topjoy continues to expand its fruit purée selection with a new 200g format. The new XXL product will be available in two exciting versions, cactus and mango. Contact: Produced/Distributed by...
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Papa’s Pilar Rum
Papa’s Pilar is a premium rum brand created in honour of Ernest Hemingway. The rum is made from a blend of the best rums from various Caribbean and Floridian distilleries...
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Apenta+ POWER GEL
Apenta’s latest innovation is the Apenta+ POWER GEL energy gel! It contains natural caffeine from guarana (14mg/100 g) and we have also added vitamins C and B. Contacts: Maspex Olympos Kft....
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Kubu Immuno purées 100% raspberry-rosehip and pear-elderberry
Kubu is adding two new innovative products to its drink offering. The new Kubu Immuno purées aren’t only delicious, but also help to support the immune system with consciously formulated...
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GOURMET REVELATIONS wet cat food
All of our super-premium GOURMET wet cat foods are formulated by experts to give your cat a complete, balanced diet. The product range is now extended with two new flavours:...
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Coccolino Wonder Wash laundry gel
Thanks to its fast-working cleaning formula, Coccolino Wonder Wash cleans effectively even in 15 minutes at 20°C, removing stains and unpleasant odours. Contact: Unilever Magyarország Kft. Zsuzsa Petrikovics brand manager; e-mail: zsuzsa.petrikovics@unilever.com...
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Tormaricum veggie creams
Tormaricum launches a new product range, the first three members of which are carrot-horseradish, beetroot-horseradish and celery-horseradish vegetable creams. They are made from high-quality, home-grown vegetables and contain no ingredients...
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HARIBO Mega-Roulette F!ZZ 45 g
Instead of the classic bag packaging we put the disc-shaped gummies in a flow-pack, so that it only takes one movement to open them. The product contains a random mix...
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FELIX DELI MOMENTS liquid treats
Delicious FELIX Deli Moments liquid treats are available in two flavours: chicken and salmon. Thanks to the product’s irresistible taste and thick and creamy texture, cats can enjoy these treats...
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Il Pane Gluten-free range
Our goal is to offer a large selection of products to gluten-sensitive consumers, in the spirit of quality, taste and innovation, so we are introducing the Italian “Il Pane di...
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Soproni Unfiltered Lager
We have taken our classic lager and left out the filtration process to create a fuller-bodied, opalescent-looking beer with 5% alcohol. // Contact: Heineken Hungária Breweries Ádám Zahovay national trade marketing...
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Fütyülős Sour Cherry 0,5 l
The latest taste experience from Fütyülős, Fütyülős Sour Cherry has arrived. Its sour and sweet zest captivates you from the first sip, while its deep burgundy colour awakens all your...
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(HU) Perwoll Renew All Light Colors finommosószer
Perwoll All Light Colors is a mild detergent for all light and white colours. It makes even fluffy fabrics smooth, helps to preserve colour intensity and renew faded colours, cleans...
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KOMETA – Buona vita!
After a successful first 25 years KOMETA continues its journey with a new image. The renewal isn’t only about the look of the products, as the unique and creative packaging...
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Cerbona Limited edition muesli bars
We have prepared two special flavour combinations for the spring and summer season, which aren’t only delicious but also practical. The strawberry-lemon and coconut-chocolate bars are ideal companions for your...
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Unicum Orange Bitter 0,5 l
Unicum Orange Bitter is the latest innovation from Zwack Unicum, with its orange flavour bringing freshness and an Italian joy of life to the Hungarian world of Unicum and herbal...
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Radler Reboost Sour cherry-flavour Isotonic drink, BIO Pécsi Premium Lager
Radler Reboost is an isotonic, sour cherry drink, a blend of non-alcoholic beer and sour cherry-flavoured carbonated soft drink, enriched with vitamins and minerals. BIO Pécsi Premium Lager is made...
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