Company and Personal News

Discounter Wal-Mart Stores will add more than 22,000 jobs in its U.S. stores in 2009

The world's biggest retailer Wal-Mart created 33,800 U.S. jobs last year and also included new jobs at its much smaller Sam's Club members-only chain of warehouse stores. At an October...

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New products are added to the Cappy Family

From June the 1-liter version of Cappy is available in two new flavors. The 100 percent pulp-free version of orange juice and a new pear-flavoured product will be introduced. The...

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The Hungaria Grande Cuvée won silver medal on Sélections Mondiales des Vins

North America's largest international wine competition the Sélections Mondiales des Vins held between 26 and 31 May 2009 in Canada. Six-hundred wine producers from 32 countries sent 1836 samples. 554...

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The manufacturing plant that produced Túro Rudi, relaunched

From August the Túró Rudi factory in Nagybánhegyes can produce again. The plant owned by Friesland Hungary Ltd. known for producing Túró Rudi closed in 2007. Friesland, meanwhile sold the...

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Mars and Snickers getting smaller

While the consumer price remains the same, the size of Mars and Snickers chocolates reduced by 7 percent in Great Britain. The chocolate manufacturer Mars Incorporated tryed to defense that...

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Playboy-bunnies on energy drinks

The distribution of the Playboy-branded energy products will begin soon in Eastern Europe. An Albanian company won the exclusive manufacturing and distribution rights in Eastern Europe. In those countries where...

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Asda expands further in Scotland

UK retailer, Asda, has announced plans to expand within Scotland, investing over €300 million and creating over 3,500 new jobs over the next three years. It currently has 47 food...

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The Pepsi Bottling Group Raises Second Quarter and Full-Year 2009 Earnings Guidance

The company now expects to deliver comparable diluted earnings per share of $0.70 to $0.74 in the second quarter. For the full-year, PBG now expects comparable diluted EPS in the...

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Another prestigious awards for the Soproni product family

Soproni brand family has won several awards again on Monde Selection world qualifying tournament for beers from all over the world. The awards ceremony, took place on 1 June in...

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Tesco eatblishes Banks

One of the world's leading retail chain announced to expand its already broad portfolio. Tesco has promised that to end of the year its 30 new banks will be opened...

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Henkel Innovation Challenge International student challenge has been closed

Henkel has announced its second international student challenge under the name of Henkel Innovation Challenge in the autumn of 2008. Twelve student groups from different European countries measured their power...

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Wal-Mart Bharti opens first BestPrice store

The first BestPrice wholesale store, a joint venture between Wal-Mart Inc and Bharti Enterprises has opened in Amritsar, Punjab, India. The new store will stock around 6,000 items, including fresh...

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Tesco is building environmentally friendly hypermarkets

The British chains of stores are building a completely environmentally friendly, hypermarket, that is completely environmentally friendly, and operating with the minimization of emissions. The new technology will however raise...

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Bravo – “Party Party Praty” Summer promotion

Rauch Hungária Ltd. puts great emphasis on promotions every year. This summer, Rauch Hungária plans a game on Bravo brand for the 15-24 year-olds. The game is based on the...

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Danone shares can be subscribed

Danone would utilize the 3.05 billion euros which would came from a preferential share issue on debt repayment and the purchasing of smaller rival firms – reports Világgazdaság Online. Danone...

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Growth and real optimism at McDonald's

McDonald's has maintained its leading position. Seventy-nine million guests, 12 percent growth, a $ 38.7 billion HUF in turnover and 1.54 billion operating profit were last year’s results. The company...

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Deák Ferenc elected again

Deák Ferenc who is the Managing Director of Henkel Hungary has been elected as the President of the Hungarian Brand Alliance for a further two years, on the General Meeting...

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Mars Hungary – less chocolate, more pet food this year

Mars Hungary plans a turnover of 50 billion HUF for the 2009 financial year, stated, Ács Tamás the Executive Director of Mars Hungary on a press conference held in Budapest...

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Chiquita Ltd. abolished

The Vác based fruit trader the Chiquita Hungary Trading Ltd. will be wound up. The company majority-owned by Chiquita Banana Company B.V. registered in the Netherlands, imported fruits, especially bananas...

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Lidl plans to enter Romanian market

Discount food chain Lidl has advanced plans to enter the Romanian market and is currently scouting out potential store space, according to representatives of the company quoted by local newspaper...

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Liquidation of Herz Salami has been started

The liquidation application against Herz Salami Ltd. became effective. It is begining of the liquidation of the 120 year old domestic company. The company's majority owner Jámbor János said, that...

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Smurf invasion

A new customer loyalty campaign has been launched by SPAR Magyarország Kereskedelmi Kft. Customers in INTERSPAR, SPAR, Kaiser’s and Plus stores will receive Smurf figures and points depending on the...

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Stores opening

Tesco, Tököl Open: 25 March Chain: Tesco Store space: 1000 m2 SKU: 20 000 Spar, Balassagyarmat Open: 30 April Chain: Spar Store space: 688* m2 SKU: 6000 Spar, Érd Open:...

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News

The first quarter result of Wal-Mart Stores Inc. has been increased slightly, compared to the same period of 2008. The company reached $ 3.03 billion profit in the first three...

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Pawing Man, Crying Man and the rest

The digital campaign conducted by Heineken to promote responsible alcohol consumption under the title “Know the signs” in 2008 was a success. Five archeotypes representing the most typical forms of...

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Question

How will the latest proposed amendment of the Wine Law effect the present budget allocated to wine marketing in your opinion? How much money can the wine sector expect? Do...

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BAT Hungary turning green

The efforts made by British American Tobacco Hungary in this year’s Green Office Competition were recognised by the “best work environment” title awarded by KÖVET Egyesület. The objective of this...

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Answer

We have received a number of complaints from winemakers regarding the charge payable under 24/A. § of the Wine Law. Most of these complaints expressed the view that a uniform...

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Pál Dárdai and Arany Ászok supporting amateur football

The 100th sponsorship package has been handed over by Arany Ászok Fociklub to Budapest Micro Club in the presence of Pál Dárdai, the popular midfielder of Hertha BSC. Nearly 1...

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In-store communication and the web

Forest Papír did not use ATL communication last year. Their main BTL tool for supporting product introduction was a large display. They also have a good web site but do...

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