Company and Personal News

Business Superbrands and Superbrands award for the Magyar Cukor Zrt.

The high professional acknowledgment awards were also handed over this year, in the scope of the Superbrands program. The Koronás Cukor which is the favorite of the consumers, received the...

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Cseke Gábor became the best Hungarian sommelier

Cseke Gábor who works in a hotel in London won the sommelier tournament in Sopron. The winner will represent Hungary at the Sommelier European Championship in November in Strasbourg. Cseke...

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Nescafé Plan: 500 million Swiss franc investment for Nestlé coffee related developments

Nestlé Nescafe launched its Nescafé Plan program in Mexico City. The project measures show Nestlé’s commitment, in connection with coffee cultivation, production and consumption. The Nescafé Plan is made up...

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Designed containers countrywide

The designed selective waste collecting containers of Öko-Kord Országos Nonprofit Kft. will soon appear. In the scope of the new feature of the coordinating body, the recovery of the various...

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Coop – Cipó House in Szolnok

The Coop Szolnok Trade Zrt. and the Cipó-Ház Kft. (Loaf House Ltd.) held its ceremonial opening on the 18th of August in Zagyvarékas. The Coop Zrt. Szolnok had already planned...

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“Our school should win!” again

The Univer Product Zrt. from September advertise its school supporter ”Our school should win” program again, for Hungarian primary and secondary schools. This year, the dream of five-schools will come...

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Sale out at Praktiker

Praktiker sells one part of its products through Vatera and TeszVesz online auction sites in Hungary. Praktiker puts a strong emphasis this year for the end of summer sale out....

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Monthly 40 tons of plum dumplings and stuffed pasta

Pasta production restarts in the first week of September in the Goldsun plant of Zalaegerszeg – informed Kiss Viktor, one of the executive of the owner, the Zala-Cool Ltd. The...

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Spar: expansion after rebuilding

This year, the renovation of the Plus network was in the main focus of Spar. The group expects to increase its market share. – It is expected, that Spar Hungary...

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Tchibo tripled

Tchibo tripled its profit in the first half of this year, compared to a year earlier, due to the cost-saving program, carried out last year. In the sores of Tchibo...

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Tesco opened in Abony

The newest member of the Tesco hypermarket chain, has been opened in Abony at Szolnoki road. The new, 3,000 square-meter store is open seven days a week, from 6 am...

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Chio fries products in healthier oil

From 1 July 2010, Chio Magyarország Kft. started using new frying oil blends in both of its plants. The new oil contains 30 percent less saturated fatty acid, so Chio...

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Gold medal: Coty – Rafinanz • Adidas – Wii promotion

Coty Hungary Kft. commissioned Rafinanz Service with a 10-week promotion campaign to boost sales of adidas women’s cosmetics and to support the range’s new Free Emotion product line. One of...

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Theodora: the streets are buzzing with their advertisements

In June 120 citylight posters in Budapest and 130 in the country advertised the mineral water company with the slogan ‘What makes you special is the distance that you have...

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Gold medal: SPAR Hungary • Smurf mania

Between 23 April and 1 June 2009, 15 inhabitants of Smurf village moved to SPAR, KAISER’S, INTERSPAR and PLUS stores. The objectives of the promotion were increasing the number of...

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Road show popularising selective waste collection

Tesco and ÖKO-Pannon organised a road show to raise awareness of selective waste collection. Games, craft workshops and other fun events awaited children and adults in 5 towns. The events...

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Gold medal: Pöttyös • Pöttyös collection

Pöttyös managed to set in motion those consumers who live for the day between 23 March and 31 May 2009. Iconic spotted presents and the latest promotion and communication tools...

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With the help of British Telecom, Unilever becomes part of the everyday life of two billion people

BT and Unilever expanded their already existing outsourcing contract by EUR 173 million. In the following four years BT will speed up technological innovation in more than 100 countries, in...

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Gold medal: Tchibo • Together for kindergartens!

In 2009 Tchibo celebrated its 60th birthday by a year-long marketing campaign. ‘Celebrate with us’ was accompanied with packaging retro mugs and metal coffee boxes with products, and a prize...

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Henkel’s turnover grew considerably in the second quarter

In the second quarter of 2010 Henkel’s sales revenue totalled at EUR 3,890 billion, rising by 11.6 percent from the second quarter in 2009. Adhesive Technologies and Cosmetics branches contributed...

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Bestillo Pálinkaház distills 3,000 litres of pálinka

Despite bad weather conditions Gönc apricot, a product of protected geographical indication, yielded well (around 30 tons of good quality fruit) this year. Apricot pálinka will be bottled in November...

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New CEO for Borsodi Brewery

From 1 August 2010 Zsolt Tőtös takes the CEO seat of Borsodi Brewery. Mr Tőtös has been working in the FMCG sector for 20 years, spending the last 9 years...

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The way a large retail chain does it

SPAR offers 600 types of wine in bigger stores. In their assortment there are three private label ranges: under the S-Budget name they sell four types of table wine, the...

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The secret of quality: ISO 22000 standard for SPAR’s meat processing plant

SPAR Hungary’s meat processing plant was the first in Hungary to acquire the ISO 22000 certification, the requirements of which guarantee the excellent quality of fresh meat and meat products...

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Tamás Ács ask Péter Feiner

Question: ‘We keep facing changes every day: another crisis in the eurozone, plummeting sales, the landslide victory of a political party, the new government’s programme promising radical changes in priorities....

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Szenkirályi established a new logistics centre

Szentkirályi Ásványvíz Kft. inaugurated its new Logistics Centre, named after Sándor Balogh, at the company’s premises on 1 July. The 4,000-m² building is the result of a HUF 500-million investment...

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Small is the Strong Shot, but strong

Pepsi came out with its latest innovation in Japan. Strong Shot is an energy drink in a 190-ml aluminium can, with extra caffeine and extra carbonation. Because of the high...

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Chinese delegation visited Kométa

A delegation form the city of Cixi visited Kaposvár in July and the representatives of the two cities signed a declaration of intent to start a long-term cooperation. The delegation...

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Skills and thrills: METRO’s Customer Academy is about to open

Next to the Budaörs METRO store the chain’s Customer Academy will open in October. The Customer Academy’s head of department Piroska Balestra shared the details with readers of our magazine....

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Less housework and more time spent with the family

In Hungary 7 out of ten women would like to spend less time with cooking and more with their family – reveals a survey by Sága. Women spend 54 percent...

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