Company and Personal News
Heineken launches campaign for offline meetings
More than half of adults feel overwhelmed by their presence on social media platforms, according to a new study by Heineken. The world-famous beer brand’s new advertising campaign draws attention...
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SIAL China has opened, Hungary is also introducing itself
Premium foods and specialties will also be on display at the Agrármarketing Centrum’s community stand in Shanghai, where one of the world’s most significant international food industry events, SIAL China,...
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Europe’s favorites are now available at home – award-winning products at discounted prices on Kifli.hu
Kifli.hu’s parent company, Rohlik Group, has won four international awards with its private label products at one of the world’s most prestigious retail competitions. At the PLMA 2025 awards ceremony,...
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SPAR takes another step towards digitalization
SPAR continues its digital innovations in Hungary. The use of electronic shelf labels has already been implemented in more than ten franchise partner stores and three self-operated stores: in Budapest,...
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group.one acquires MiniCRM, expanding its SaaS portfolio with a CRM solution specifically designed to support the success of SMEs
group.one has signed an agreement to acquire MiniCRM Zrt., including its Romanian subsidiary, MiniCRM Software SRL. MiniCRM is a leading CRM provider in Central Europe, specializing in small and medium-sized...
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Everything is possible: a new community space was born in the heart of Budapest with the support of Praktiker
The “Mindentbelehely” community space was inaugurated on May 10th in Kálvária Square in Józsefváros, Budapest. The project, implemented as part of the OFF-Biennale Budapest 2025, aims to transform the area...
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dm Beauty Workshop 2025 – experience and beauty in the spirit of #egészenén
Under the umbrella of the #egészenen campaign, dm organized its iconic beauty day on May 15th in cooperation with seven supplier partners. The decorative cosmetics are designed to highlight the...
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Babits Winery’s Aszú won the top prize at the Szeged Wine Festival
Babits Winery’s 2019 6-puttonyos aszú won the top prize in the wine competition held at the Szeged Wine Festival, the award was presented on Monday, the gastronomic festival organizer Szegedi...
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AutoWallis’ sales revenue increased by 20 percent in the first quarter, almost two-thirds of which now comes from abroad
In the first quarter of 2025, AutoWallis Group’s sales revenue increased by 20% to HUF 107 billion, while its EBITDA decreased by 31% to HUF 3.3 billion due to the...
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The “Thank you, SIÓ!” program supports schoolchildren again this year: focus on children’s digital safety
Supporting digital education and the online well-being and safety of children is no longer just an opportunity, but a shared social responsibility. SIÓ-Eckes’ renewed application program last year, “Thank you,...
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The strawberry season started with three Hungarian varieties on Kifli.hu
Strawberries are one of the most popular seasonal fruits every year – last year, more than 22 tons of them were sold on Kifli.hu. This season, customers can choose from...
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A new chapter in the premium food market: Chef Market acquires Culinaris wholesale and retail business units
A major transformation is taking place in Hungary’s premium food sector: Chef Market Zrt., a leading HoReCa wholesaler, has acquired the wholesale business of Culinaris Wholesale Kft. along with Culinaris’...
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Coca-Cola invites consumers to an unforgettable party with the slogan Share a Coke, Share the Music
Coca-Cola is celebrating the return of its “Share the Magic of Coca-Cola” campaign with an unforgettable party. We all remember the “named” bottles, when we could find our own or...
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More than a thousand toiletries and drugstore products will be cheaper at Auchan
From Monday (May 19, 2025) you will have to pay 5-20% less for the price of more than a thousand chemical products and drugstore products from Auchan’s huge range. However,...
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Trump attacks Walmart: debate over US tariffs and inflation flares up
The former president took to Truth Social to criticize the retail giant for warning about rising prices, saying that consumers would ultimately pay for tariffs, economists say. Former US President...
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Visit Hungary: municipalities can still apply for one of the country’s most popular environmental beautification competitions
Until May 30, settlements can still apply for one of Hungary’s most successful and longest-running environmental beautification competitions, the Flowering Hungary competition, Visit Hungary informed MTI. They highlight that the...
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Nébih: Jármitészta Kft.’s egg-free dry pasta product has been recalled from circulation
Due to the presence of eggs, Jármitészta Kft. has recalled its “JÁRMI egg-free dry pasta, 500 g – WIDELY ROLLED” product from the market – the National Food Chain Safety...
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Market access, marketing, AI applications: SPAR Regions Treasures program provides tangible help for small producers
The number of high-quality, domestic products from small producers, artisan companies, smaller wineries and breweries in the range of SPAR and INTERSPAR stores has increased to more than 550 thanks...
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Samsung Vision AI arrives with the company’s latest TVs and soundbars
Samsung has announced the launch of its 2025 TV and soundbar product lines, with most of the new devices now available in Hungary in the company’s online store. First introduced...
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Ferenc Hinora is the president of the Hungarian Marketing Association for another 4 years
The leading organization of the profession, the Hungarian Marketing Association (MMSZ), held its annual general meeting on May 14, at which the membership unanimously elected Ferenc Hinora (Positive Adamsky) as...
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Márton Nagy: in the long term, we must return to investment-led economic growth
In the long term, we must return to investment-led economic growth – stressed Márton Nagy, Minister of National Economy and the new co-chair of the Joint Venture Association (JVSZ), at...
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250 HUF coupons in nearly 200 Tescos = several million HUF worth of handholds for 3,600 children
Those who shop at Tesco with the Ecumenical Aid Organization’s 250-forint donation coupons between May 12 and June 7 can also support the resumption of life of a family with...
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Young talent, Szécsi Böbe, composed the music for SPAR’s new commercial
The KEMP songwriting camp, organized by Banana Records, was held in Csopak for the fourth time, providing a joint opportunity for Hungarian musicians and songwriters working in various styles to...
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We have the winner of the Mercedes AMG A35 – the HELL grand prize has been won
The grand prize of the biggest prize draw in HELL’s history was awarded in a festive setting: a brand new Mercedes AMG A35. The grandiose promotion took place in nine...
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Consumers increasingly view ice cream as a dessert
According to meteorologists, we can prepare for another hot summer, which will also mark the start of the ice cream season. Auchan experts believe that ice cream consumption is also...
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Lidl has reduced prices again: you can buy beauty products and chemical products 20% cheaper
In line with market competition, Lidl’s price reduction campaign continues: after food, it is the first to significantly reduce the prices of several beauty products and chemical products starting from...
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This is how child inflation developed
The prices of products included in K&H’s children’s inflation basket have increased over the past year. A basket containing a chocolate snail, orange juice, fruit yogurt, hamburger, backpack and spectacle...
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Airwaves’ new brand campaign inspired by fan feedback
Airwaves, a sugar-free chewing gum brand from Mars, is reaching out to consumers with an integrated campaign inspired by fan feedback. The AIRWAVES. RIDE YOUR WAVE campaign invites you on...
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Paperless parking introduced in Allee
Paperless parking has been introduced in Allee, the new system provides automatic entry and exit based on license plate number. The development aims to make parking more convenient and sustainable,...
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MOL Fresh Corner celebrates 10 years: quality gastronomy at the service of travelers
MOL Fresh Corner celebrates its 10th anniversary this year. With the concept launched in 2015, MOL aimed to take gas station hospitality to a new level and offer a quality...
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