Business Days elective course: a weekend programme establishing a new tradition

This article is available for reading in Trade magazin 2025/12-2026.01

The professional programme ended at 14:00 on Friday, after which guests who stayed with us for the weekend spent the afternoon relaxing and enjoying the wellness facilities of the Hunguest Hotel Pelion in Tapolca. In the early evening we set off for Badacsony, visiting the Laposa Winery. After a tour around the cellar and tasting the must and wine, the Laposa Wine Terrace’s panoramic wine dinner offered an opportunity for informal conversations, new connections and recharging those batteries.

Next day the programme continued in Celldömölk at the Czelli Mill, where owner Melinda Dorogi introduced the 30-year-old, Hungarian-owned family business, which employs 33 people. After tasting freshly baked delicacies, there was an exciting tour where participants learned that Czelli Mill flours are used by Lidl, Aldi, SPAR, Tesco and manufacturers such as Nestlé. The afternoon continued in Tapolca, at the Trout Festival by the lake, which was followed by the Sümeg Castle Games and a royal feast to close the evening. Next day – after a breakfast spent together – we closed this year’s Business Days.

Winery Visit at Laposa Estate – A Glimpse Behind the Scenes of Winemaking at Badacsony

Dinner at the Laposa Wine Terrace – The Night Ended with Tastes, Tales, and Great Conversations

The first optional Business Days weekend took participants to the Czelli Mill in Celldömölk – where professional exploration met community spirit

At the Czelli Mill plant, participants learned about the process of modern grain processing and the technology of quality flour production

Guests stepped into the Czelli Mill laboratory, discovering how state-of-the-art equipment tests wheat and flour – a rare look behind the curtain of precision milling

The program concluded with a professional lecture that unfolded the story of the Czelli Mill, its operations, and its future directions for development

Lunch at the Tapolca Trout Festival: fresh fish dishes, a friendly atmosphere, and the authentic taste of the region

A knightly tournament in authentic costumes and armor – the thrills of the Middle Ages up close

At Sümeg Castle, a spectacular knightly show and medieval scenes entertained the participants

A medieval royal feast a la Sümeg – spectacular serving, cheerful spirit, and a shared community experience

Once again next year we will end the 5-day, 20th anniversary conference with an optional weekend programme – the event will take place on 21-27 September.