Bonbonetti Kft. – about the year 2008

Bonbonetti Ltd is the largest capacity and longest tradition confectionery manufacturing company in Hungary. Bonbonetti has stabilized its market situation and managed to grow continuously in last 4 years, achieving 7% revenue growth in 2008 and more than 13 billion HUF. Last year was significantly more difficult than 2007, because of increasing raw material and trade cost. The company’s strategy hasn’t changed, we still focus on our key brands: tibi, Cherry Queen, Bonbonetti and Bonbonita. There were new product launches at each brand which supported growth, that resulted in a 30% increase in sales of Bonbonetti and Bonbonita brands. We believe that the future belongs to quality products, therefore we want to strengthen our innovation activities. The current owner plans for long term, they support our investment ideas, in order to improve our productivity and effectiveness within this competitive environment. Overall, I’m optimistic regarding the company’s future, since we have produced good performance over the last four years.