Barnängen: the Swedish lifestyle
There is a word all Swedes know: lagom. These few letters carry a complex meaning: a whole lifestyle. The feeling of pleasant balance:
Not too big, not too small. Not too much, not too little. Not too slow, not too fast.
In other words, it is just fine.
This is the most striking expression to describe the diversity of the millennium generation.
Our goal is to represent the sense and feeling of the lagom vision outside of Sweden as well.
Barnängen. A trusted Swedish brand.
The authentic Swedish skincare brand, the Barnängen now offers stylish skin care throughout Europe.
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