eMAG launches a baby shop section

By: Trademagazin Date: 2024. 05. 27. 11:37

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eMAG significantly increased the sale of baby-mother products in the past year, selling nearly 50,000 packs of diapers and another 120 other baby-mother products. Among the most popular products are diapers, strollers, carriers and children’s room furniture, of which eMAG sold nearly 170,000 pieces. That is why the company decided to launch a separate Baby Shop section.

Customers typically order between 9pm and midnight, when the children are already sleeping, so eMAG has created a separate Baby Shop section in its online store in order to better serve the needs of users. The new section allows convenient shopping, as the products are categorized according to the baby’s needs and age.

According to Kinga Daradics, managing director of eMAG, online shopping changes shopping habits, and with the new Baby Shop section, they want to satisfy the needs of parents and future parents even more. In the period between May 21-26, 2024, eMAG also offers a special promotion in the Baby Shop, where a 10% discount is provided for the purchase of at least two products.