Olcsóbbat.hu’s compilation from the most popular of summer products
Digital cameras are still the most popular products among the online purchased products, but this year interest is smaller than last year, while twice as many clicks occurs on air-conditioners than last year.
The Olcsóbbat.hu that has more than 52,000 visitors per day wanted to know the impact of the crisis on online trading. What are the most popular products in early summer, and what are the most striking changes in demand compared to last year.
Among digital products, e-book readers and tablets are the most popular. Among seasonal products, twice as much searches were carried out on ventilators and air conditioners, than last year.
“Overall we can say that the impact of the crisis cannot be felt on the basis of the searches, but if we take a look beyond the numbers, and calculate the increase of online interest, the shift towards online purchasing and the fact that more and more consumers are looking around more cautiosly before buying – we can see that this does not mean the reduction in aggregate demand. “- said Jenei Péter portal manager of Olcsóbbat.hu.
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