The life over 50

According to Csaba Iglódi, head of the communication agency NetAktív, many start a new life over 50 with different ideas and expectations than had been common in the past. An increasing number of them simply don’t look 50. The “silver generation” demands attention in Hungary as well. The Hungarian Consumer 50+ Conference www.magyarfogyaszto.hu) to be held on 2. April, is devoted to this target group, with a summary of research, ideas and experience accumulated by companies which have already discovered this target group.

The Hungarian Consumer 50+ Conference will begin on 2. April at 09.00 AM, in Vista Rendezvényterem (1061 Budapest, Paulay Ede u. 9.). Further info is available from Zsófia Szabó: szabo.zsofia@magyarfogyaszto.hu Tel.: (1) 269-1676