Aldi Süd has the strongest vegan private label offering in Germany

Aldi Süd is the biggest grocery retailer in Germany in terms of its selection of vegan private label products, the company says citing a Nielsen survey. Aldi Süd currently offers more than 1,200 vegan-labelled products and wishes to increase this to 1,400 by the end of 2026. The discounter has a wide range of vegan alternatives under the myVay brand.//

This article is available for reading in Trade magazin 2024/12-2025/01