Adidas, does not want to overtake Nike

By: trademagazin Date: 2011. 01. 10. 13:30

Within five years, Herbert Hainer, Chairman and CEO of the Adidas Group would increase the turnover of the company by 50 percent to 17 billion euros.

“Greatness is not all” – said the Adidas leader, who do not want to be a world leader. Herbert Hainer told to German Welt am Sonntag newspaper that until 2015 they would like to produce more dynamic growth than the world leader Nike. The fact that in the traffic of goods Adidas is only on the second place, does not matter – said Hainer – reports Világgazdaság Online, after Welt am Sonntag

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