Posts From trademagazin

Industrial statistics continue to worsen

Industrial production was down by 25.4 percent in February 2009, compared to the same month in 2008 and by 4.1 percent compared to January 2009. As a result of a...

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Milk price hitting bottom

Supply prices of agricultural products were down by 27.4 percent in February 2009, compared to the same month in 2008. The price of plant products was down by 37.2 percent,...

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Volume of foreign trade down

Export was down by 28 percent in January, compared to January 2008, while import was down by 27 percent. The balance of foreign trade showed a deficit of HUF 47...

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Portugal in the forefront of growth

Food retail has been developing at a remarkable rate in Portugal, which was second only to Poland in terms of quantitative growth last year. Sales of FMCG products grew by...

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Nielsen reporting from London and Brussels: „Food relatively resistant to crisis”

According to Jonathan Banks and Jean-Jacques Vandenheede from Nielsen, the number of purchases has begun to drop while demand is shifting from pleasant things towards necessary products. Everything is related...

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Inflation fastest in Latvia

Consumer prices were up by 1.7 percent on average in the EU-27 countries in February 2009, compared to 2008. Inflation was slowest in Ireland and Portugal (0.1 percent) and fastest...

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The “price of fear”

According to cultural anthropologist László Bence Tarr, who regularly holds courses on stress management, it is a mistake to think that stress is an unavoidable feature of work, because stress...

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New cash register zone concept by Wrigley

According to Csaba Vajdahunyadi, sales director of Wrigley Hungária Kft., the market leader in the chewing gum category, the time has come for them to further enhance the scope of...

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Ideal co-operation between manufactures and agencies IV. – You don’t have to believe everything!

According to a survey conducted by Trade magazin and Promo Power Trade Marketing Agency, 78 percent of companies are sometimes forced to choose the cheapest merchandising service and 92 percent...

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Royal vodka

Royal, the market leading vodka in Hungary has been available in the usual quality, with a modernised look since April this year....

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Győri joghurtos Jó Reggelt!

The new JóReggelt! filled with yoghurt cream is the first biscuit in which an active yoghurt culture is combined with valuable corn fibres in the shape of a delicious sandwich....

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Rauch Prémium

The two new alcohol free fruit cocktails by Rauch will seduce us on the first occasion. These drinks made from 100 percent natural ingredients are also perfect materials for summer...

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Dolmio

Owing to its new recipe, each bottle contains 10 juicy tomatoes, basil and olive oil. It is made from 100 percent natural imgredients....

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Erdei Termékek

Who would fail to remember the classic Erdei Rermék brand? The brand is to get new packaging now....

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Zemplén-Hús

Zemplén-Hús Kft. located in Sátoraljaújhely, which is 120 years old this year will celebrate its birthday by a complete modernisation of packaging solutions....

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Orbit Professional Mints erdei gyümölcs

Now a new flavour has been added to the popular Orbit Professional Mints product range!...

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Visszazárható tasakok a Monditól

A production technology which is unique in Central Eastern Europe allows products to retain their freshness for a longer period even after opening of the packaging....

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Soproni Szőke Ciklon

Soproni Szőke Ciklon is a new beer for the summer with a unique flavour and 4.5% alcohol content....

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Törley Nyerspezsgő – Chardonnay 2006

Champagne from the Etyek region, made using the traditional method....

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Cherry Queen Marcipán 3 szemes

The new size Cherry Queen Marzipan (35g) offers the delicious flavour of the original Cherry Queen Marzipan in a smaller package....

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Fonte Verde természetes ásványvíz 0,75 l-es

The new Fonte Verde 0,75 litre natural mineral water brings convenience into our everyday life and provides the most important conditions for our well being....

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Kométa Finom Grillek négyfűszer, csemege, sajtos-fokhagymás, provance-i grillkolbász

Modernised, dynamic packaging. Premium quality, exceptionally delicious grill sausages in four flavour versions....

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Bacardi Apple

Apple flavoured, rum based alcoholic beverage....

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Cif

The modernised Cif scrubbing cream will make your favourite objects look as if they were brand new....

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Olympos gyümölcsital – megújult külső, bomba ár!

Popular Olympos fruit drinks are now available in modernised packaging to both old and new consumers....

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Apenta

Our old acquaintance is to get a face lift: Apaenta soft drinks will come in new packaging from May 2009....

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Viennetta Eper

Viennetta Eper is a creamy and soft ice cream in popular strawberry flavour, with big waves from 2009....

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Kinder Tejszelet, Kinder Hűtött Finomságok

The Kinder Hűtött Finomságok promotional campaign has reached its 4th and final stage. The main prize is worthy of the occasion: we can see the key of a Balaton lakeside...

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Győri Jó Reggelt! joghurtos

The combination of an active yoghurt culture and valuable corn in the shape of a delicious sandwich. Agency: Euro RSCG Zrt. Customer: Győri Keksz Kft. Product: Győri Jó Reggelt! joghurtos...

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Signal Style-Tech fogkefe

Developed to clean those parts of our mouths which are difficult to reach. Owing to its unique metal handle, its long neck allows us to reach all areas inside our...

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