trademagazin - Trademagazin

Peroni Nastro Azzurro: bottled Italian style
Date: 2010-06-18 00:00:02

In the early sixties, mainly as the result of Fellini's films, the elegant Italian clothing came into fashionm all around the world, like sun glasses and the dolce vita lifestyle....

Food product prices did not grow above the average
Date: 2010-06-17 08:00:00

After the relatively high inflation rate in March, the consumer price index growth slowed down a bit. Compared with the previous month, the average consumer price increase was 0.5 percent...

Food product foreign trade reduced by 5 percent in a year
Date: 2010-06-17 08:00:00

According to KSH, in January-February 2010 the volume of foreign trade improved further, by 17 percent in export and by 13 percent in import in comparison with last year’s level....

It is still Forint that performs the worst
Date: 2010-06-17 08:00:00

In March 2010, in the EU-27 consumer prices were 1.9 percent higher on average, compared to prices in March 2009. While prices decreased in Latvia (by 4 percent), increase was...

Coloured toilet papers
Date: 2010-06-17 08:00:00

The dominance of white toilet papers has come to an end! Renova, a prestigious manufacturer put red, orange, fuchsia and black toilet papers on the market, trying to grab the...

‘Do it yourself’ pet food
Date: 2010-06-17 08:00:00

Canadian company RedMoon gives the ability to customers to create the food specific to their pets’ individual needs. First they have to select the ingredients, and then give the activity...

Golden lacquer on chicken legs
Date: 2010-06-17 08:00:00

The Deli Garage, a German company came out with something really surprising: a food colouring spray that does not spoil our meal, neither its taste nor its consistency – it...

Positive trends in Europe
Date: 2010-06-17 08:00:00

Food retail turnover grew by 4 percent in terms of value and by 1 percent in volume in the first three months of 2010 – informs Nielsen based on data...

Demand for market information increased
Date: 2010-06-17 08:00:00

Companies’ decision-makers in the field of marketing and sales showed interest for more market information and research data in the past one and a half years. Market analysing information needed...

Making gold with Házi Piros
Date: 2010-06-17 08:00:00

Házi Piros Kft., one of the key companies on the spice and seasoning market, is twenty years old. Commercial director Gábor Heltai answered our magazine’s questions. What were the most...

Grill products have become less hypermarket-centred
Date: 2010-06-17 08:00:00

Despite the 3-percent decrease in grill sausage value sales by hypermarkets, 59 percent of sales was still realised in this retail channel. Volume sales plummeted by 17 percent and value...

We are less fervent grillers than we used to be
Date: 2010-06-17 08:00:00

The current economic situation does not favour the organisation of open-air grill parties and this inevitably affected grill product sales. Zoltán Szántó, PICK Szeged Zrt.’s product manager says: – Because...

We buy grill products several times a year
Date: 2010-06-17 08:00:00

In 2009, 5 percent of Hungarian households bought some kind of grill sausage and 7 percent put grill spices in their baskets – reveals GfK Hungária’s ConsumerScan. On average, we...

Spice mixes are a better choice for brand building
Date: 2010-06-17 08:00:00

Many product groups capitalised on the fact that consumers are economising by not eating out. More cooking done at home should affect spice sales positively, but data by Nielsen indicate...

Small packaging units sell better
Date: 2010-06-17 08:00:00

Spice retail sales grew by 10 percent in February 2009-January 2010, compared with the previous twelve months. The annual market surpassed HUF 12 billion and Nielsen registered minus 2 percent...

Condiment brands are looking for new communication elements
Date: 2010-06-17 08:00:00

On the stagnating condiment market the volume share of private labels has reached 38 percent, hypermarket strengthened its position among retail channels and the 301-500 g packaging size increased its...

A slight contraction on the condiment market
Date: 2010-06-17 08:00:00

Value sales in condiment retail only fell by 1 percent in April 2009-March 2010, in comparison with the same period a year earlier. According to the Nielsen Retail Index, the...

The ice tea market is going greener
Date: 2010-06-17 08:00:00

– 2007 was the peak year on the ice tea market. 2008 brought a 2-percent decline in volume sales, which grew to minus 8 percent by the end of 2009....

Slow building up behind peach and lemon
Date: 2010-06-17 08:00:00

The annual ice tea market approaches the value of HUF 14 billion. Value sales in retail fell by 4 percent in February 2009-March 2010, compared with the previous twelve months....

Private label ice teas are on the increase again
Date: 2010-06-17 08:00:00

GfK Hungária’s ConsumerScan pointed out that after the market expansion of the last few years, 9 percent fewer households bought ice tea in 2009, and by this the category’s reach...

For cooking, storing and carrying
Date: 2010-06-17 08:00:00

The category that involves bin bags, household foils, sandwich and roasting bags, and baking papers represents a value of HUF 10 billion, growing by 4 percent from 2008 to 2009....

Market expansion has continued
Date: 2010-06-17 08:00:00

Household paper product sales continue to grow: in the May 2009-April 2010 period sales were 8 percent higher than a in the previous twelve months. Toilet papers, tissues, paper towels...

More economical manufacturer paper products and private labels with improved quality
Date: 2010-06-17 08:00:00

In 2009, the household paper market expanded by 1 percent in terms of volume and by 9 percent in value – a growth largely generated by toilet paper. Sales stalled...

With enhanced partnership for survival
Date: 2010-06-17 08:00:00

Logistics is a comprehensive activity that improves economic competitiveness. Hungary’s favourable geographical location makes it a contender for exporting logistics services. At the moment, the sector’s contribution to the GDP...

Logistics can be much more economical with the help of IT solutions
Date: 2010-06-17 08:00:00

Increasingly fierce competition makes it inevitable for companies to set up IT systems that help the everyday operation of companies. IT investments are necessary even during the economic crisis, because...

Intelligenr supply chain management
Date: 2010-06-17 08:00:00

XAPT Hungary Kft. is a dynamically developing IT company, the main profile of which is the selling, installation, training and customising of the Microsoft Dynamics integrated business management system. XAPT...

Innovation, mobility, consumption
Date: 2010-06-17 08:00:00

The increasing role of mobile technology, from production to sale, brings benefits and satisfaction to manufacturers, retailers and consumers. A growing number of mobile phones will be able to read...

MPL conquers the Internet too
Date: 2010-06-17 08:00:00

An increasing number of on-line retailers choose MPL (Hungarian Post Logistics) to be their delivery partner. MPL’s convenience services guarantee that on-line stores can serve their customers better. MPL’s goal...

Invisible investigators
Date: 2010-06-17 08:00:00

Krisztina Szabad, the managing director of Archicom introduced their ‘Webeye’ system to the readers of Trade magazine: – A vehicle tracking device is part of the system. It is a...

For trusted products trusted methods are required
Date: 2010-06-17 08:00:00

In the case of most products sold in stores, both seller and buyer know what happened to base materials until the product reached the table of the consumer. International standards...

Peroni Nastro Azzurro: bottled Italian style Date: 2010-06-18 00:00:02

Food product prices did not grow above the average Date: 2010-06-17 08:00:00

Food product foreign trade reduced by 5 percent in a year Date: 2010-06-17 08:00:00

It is still Forint that performs the worst Date: 2010-06-17 08:00:00

Coloured toilet papers Date: 2010-06-17 08:00:00

‘Do it yourself’ pet food Date: 2010-06-17 08:00:00

Golden lacquer on chicken legs Date: 2010-06-17 08:00:00

Positive trends in Europe Date: 2010-06-17 08:00:00

Demand for market information increased Date: 2010-06-17 08:00:00

Making gold with Házi Piros Date: 2010-06-17 08:00:00

Grill products have become less hypermarket-centred Date: 2010-06-17 08:00:00

We are less fervent grillers than we used to be Date: 2010-06-17 08:00:00

We buy grill products several times a year Date: 2010-06-17 08:00:00

Spice mixes are a better choice for brand building Date: 2010-06-17 08:00:00

Small packaging units sell better Date: 2010-06-17 08:00:00

Condiment brands are looking for new communication elements Date: 2010-06-17 08:00:00

A slight contraction on the condiment market Date: 2010-06-17 08:00:00

The ice tea market is going greener Date: 2010-06-17 08:00:00

Slow building up behind peach and lemon Date: 2010-06-17 08:00:00

Private label ice teas are on the increase again Date: 2010-06-17 08:00:00

For cooking, storing and carrying Date: 2010-06-17 08:00:00

Market expansion has continued Date: 2010-06-17 08:00:00

More economical manufacturer paper products and private labels with improved quality Date: 2010-06-17 08:00:00

With enhanced partnership for survival Date: 2010-06-17 08:00:00

Logistics can be much more economical with the help of IT solutions Date: 2010-06-17 08:00:00

Intelligenr supply chain management Date: 2010-06-17 08:00:00

Innovation, mobility, consumption Date: 2010-06-17 08:00:00

MPL conquers the Internet too Date: 2010-06-17 08:00:00

Invisible investigators Date: 2010-06-17 08:00:00

For trusted products trusted methods are required Date: 2010-06-17 08:00:00