Posts From trademagazin

The Széchenyi Rest Card to be introduced next year

The Széchenyi Rest Card is expected to be usable in the next season. The card will be used in hotels and health services and in hospitality – said Horváth Endre,...

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The Budapest Christmas Fair has grown into a European event

The Budapest Christmas Fair and the related more than 150 cultural programs have grown into an international attraction and into one of the most popular event of the winter season....

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Straight from the bakery – special award goes to SPAR

The Hungarian Point of Purchase Advertising International (POPAI) has selected the winners of the POP Show. SPAR has received an award in the POS category for its product titled “Right...

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Sealed Air: Website in the spirit of sustainability

The leading manufacturer of packaging, the Sealed Air Corporation recently announced a new initiative, called SmartLife ™. This integrated, organization-wide approach is intended to draw attention to how packaging can...

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Heineken Hungary's charity program goes on this year, too

Heineken Hungária Ltd. has launched its charity program for the third time this year. The company running a brewery in Sopron and Martfű intends to support the inhabitants of the...

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Bio-products of the year

Since its launch in 1987, XXIII.Bio-culture Scientific Day has issued the awards for the best bio-products of the year for the 23rd time. The jury consisting of 9 experts on...

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Customers stormed the German stores

The Christmas shopping season started well in the German retail trade. All indications show that this year’s year end turnover will far exceeds last year's turnover. According to the researches;...

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According to the British, cloned beef is eatable

There was no difference between the meat and milk of the cloned and conventionally bred cattle, so it is unlikely to pose risks to food consumption – reported the British...

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Wal-Mart expands in South Africa

Wal-Mart enters into the  South African market with company purchasing. The world's biggest retailer network announced on Monday, that the company would buy the 51 percent of the South African...

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GKI: Hungarian economy will expand by about 2.5 per cent in 2011

According to the forecast of GKI Economic Research Co. prepared in co-operation with Erste Bank, following the slight GDP growth of 1 per cent in 2010, the Hungarian economy will...

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A slight improvement in the domestic labor market

The situation of the domestic labor market improved slightly in the past three months – reports the Central Statistical Office. The number of employees was this high almost two years...

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Hungarian conferences are popular

The so-called business tourism ie, conferences, exhibitions, fairs, continues to be successful in  Hungary. According to the fresh survey of the Magyar Turizmus Zrt.; in the first nine months of...

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Tesco, Coca-Cola and Pfizer received the Good CSR awards

The gala of Good CSR 2010 was held on Thursday evening, in Budapest. Among the members of the responsible companies, Tesco, Pfizer, and Coca-Cola won prizes. The three awards were...

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Chocolate Santa Claus is already available for two hundred forints

According to the forecasts; because of the economic crisis, fewer sweets will be taken into the kids’ shoes in this year’s Santa Claus season. Therefore, the prices have not risen...

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Annual competition to restore the credibility of Hungarian pálinka

The National Pálinka Council (PNT) will organize a national pálinka and törköly distilling competition. One can apply for the organization of the event in December 2010. The annualy held competition...

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The bottler of Visegrádi Ásványvíz expects rising sales

Next year, the revenue of Pet-Pack Ltd., bottler of the Visegrádi mineral water is expected to increase by 5-7 percent – said Solymos János, the company's managing director. Despite the...

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Black Friday; costumers spent thousand of billions on a single day

The Friday after Thanksgiving (Black Friday) has long been the customer attractor in the stores in the United States. The shops have discounts often 50 to 70, but also up...

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The punishment of Auchan can be deterrent

The 20.5 million HUF fine can be deterrent. The Auchan Hungary Ltd. has been fined because the chain distributed import milk from the Czech Republic under the purchase price. According...

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The “pure chocolate” term is prohibited

According to the decision of the European Court of Justice; the “pure chocolate” denomination is prohibited. On the labels of sweets, a 100 percent cocoa butter content of the ingredients...

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New Tesco outlet opened in Dunakeszi

A new Tesco outlet has opened its gates in Dunakeszi on 26th November, at a 5000 m2 area. The new Dunakeszi-Fót based Tesco outlet is located at Fóti street 120,...

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Grüne Woche FMCG tradeshow in Berlin, with more than 30 Hungarian exhibitors

The International Green Week (=Grüne Woche) Berlin takes place since 1926 in Berlin. The trade show is the only international event of this type specialized in agriculture, food and horticulture.The...

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Vértesi Power Plant bout to lay off 200 people

Vértesi Power Plant has informed MTI about the company' plan to lay off 200 people to the local labor office. There are no exact details of the subject matter yet,...

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Prestige Award 2010: Which will be the most precious Hungarian winery of 2010?

Prestige Awards, founded by Prestige Reserve Club is one of the most famous and most creditable price awarded to the Hungarian winery with the best reputation. László Doszpod, president of...

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Two significant awards go to NeoNoir

Instead of hosting a bunch of Christmas-celebrating coctail parties centered around customers, NeoNoir has closed the year with prizes and new projects. The PR-company founded by to Hungarian PR-experts won...

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Improved retail sales in September

Until this September 5385 billion HUF was spent in the retail trade. The sales of food stores increased, but less petrol was sold – reports Origo, after the datas of...

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Lidl unstoppable

Lidl expands further in the Central European region: the German discount chain opened its first stores in Bulgaria on Thursday. The company has entered to the Hungarian market in 2004...

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Top 10 call-centers of Hungary has been selected

The first call-center trade show of Hungary took place in Budapest on 23rd and 24th November 2010. More than 30 companies participated at the event, where the TOP 10 Call...

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Tourism will receive 6 billion HUF more

Tourism will receive 6 billion HUF more in 2011, the marketing budget will be increased by one and a half billion HUF. There is a growth potential in the tourism...

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Tesco expects strong Christmas sales

Tesco hopes for a strong Christmas season. The retail chain store – just like its competitors – carries out nearly one-fifth of its annual turnover in the Christmas period. Although...

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Tesco is turning greener

The stores of the TESCO hypermarket chain are turning greener in Hungary: Tesco uses alternative energy technologies, and reduces exhaust emissions. The alternative energy technologies include the coverage of the...

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