Posts From trademagazin

Combine harvesters started up in the heat

The the winter barley harvest has been started in the country's hottest regions in Bács-Kiskun and Baranya counties. Accoring to the informations of the village farmers, the yield is ranges...

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Hungarian Wine Rally at the end of August for the 17th time

The Hungarian Wine Rally will be held for the seventeenth time this year, between the 24th and 26th of August. Athletes, actors, businessmen, politicians and public figures will take part...

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Spectacular brand event from Milka: Guinness Records was born in Budapest

A Guinness record was born on the Milka Great Slow Dancing Day in Budapest on the 9th of June. 5,188 people was dancing slow in the Athletic Centre in the...

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Buda Castle Beer Festival: bigger venue, wider choice

This year’s Buda Castle Beer Festival provides more in all point of views. The festival, that will take place between 29 August  and 2 September  2012 will be one day...

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84 percent of the consumers remember the positive verbal advertisements

According to the recent study of trnd, consumers mostly call up positive verbal advertisements experiences in connection with products and services. Thanks to the help of trnd, the large companies...

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Magazine: Children of the millennium are the customers of the future

The Y generation – those born around the turn of the millennium – will soon dominate the world and retailers had better win this generation now – this was the...

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Mall developments continue rapidly

The global shopping mall developments continue with a rapid pace. The expansion of the middle class and the merchants leads to unprecedented constructions and the opening of new centers, especially...

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Handicraft exhibition and gastronomic festival

Varsány, Nógrád county hosts an international handicraft exhibition and culinary festival from Thursday to Sunday. The four-day program awaits the visitors with food tastings and costume show, but the visitors...

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Praktiker focuses on private labels

Praktiker has opted to put a major emphasis on their private-label products in the Hungarian market. Previous brands will be switched to Budget and Praktiker as a brand of its...

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Higher expectations in hospitality at the Lake Balaton

Nearly seventy percent of the Lake Balaton’s restaurateurs believe that something new should be added to the menu each year, in order to guarantee the keeping of their returning guests...

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The world's first underwater restaurant – Video of the day

Of all the places you might meet someone, underwater is probably the last place that springs to mind. It's already hard enough to see and hear in a nightclub, so...

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The number of pigs would be doubled from 666 billion HUF in seven years

According to the pork industry strategy of the Ministry of Rural Development (VM) a total of 666 billion HUF additional development resources would be needed beside the current funding level...

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VM: discriminatory pricing will be terminated

According to the law amendment of the Ministry of Rural Development (VM) discriminatory pricing will be terminated  in case of milk, carcass meat, poultry, vegetables and fruit products. The law...

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G'Roby is the first to introduce the QR-code shopping in Hungary

The online market leader G'Roby food retailing chain, confirmed Pénzcentrum.hu’s previous informations over the introduction of the new solution to Hungary. According to the joint estimates with MasterCard – that...

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KSH: gross average wage was 219,400 HUF in the first four months of 2012

The average wages in the private sector grew by 6.4 percent, and decreased by 2.3 percent in the budgetary field, which caused by the increase of public employment. In the...

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The Matusz-Vad Zrt. expects 15 percent increase in sales

This year, the Matusz-Vad Zrt. expects a 15 percent increase in sales. The company reached 7.6 billion HUF turnover last year and 275 million HUF pre-tax profit – told Turnerné...

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Danone expects worse-than-expected results, but increasing revenues

This year Danone expects worse-than-expected results due to the euro zone crisis and due to the increase in the price of raw materials. According to the Tuesday communication of the...

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Magazine: We are mixing so fine

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Nürnberg Messe: International press trip to Slovakia

PackBox 2012 in the middle of the event in Hall 4. Not just visually somewhat “different”, PackBox is dedicated to the triad of inspiration, innovation and information. It communicates information...

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Four-star spa hotel opens in Eger

In September, a four-star spa hotel opens in Eger, next to the swimming pool : the Hotel Platán Medical Tourism and Recreation Center. source: turizmusonline.hu A total of 51 rooms...

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Drogerie markt organized a bio-meeting

The dm fulfilled the wishes of its customers by organizing a forum for the first time where the invited guests could share their comments and ideas about the organic range...

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Grando.hu: Internet sales may grow despite the crisis

Although retail sales in the EU Member States declined by 1.9 percent last year, due to the crisis, e-commerce grew by almost 10 percent in 2011 and a further increase...

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Watermelon crop can be similar to last year's

Despite the stormy weather of the recent days, this year's watermelon yield can be similar to last year's – told Mártonffy Béla, Chairman of the the Hungarian Fruit and Vegetable...

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Cherry harvest has begun in Szabolcs-Szatmár-Bereg County: purchase price is high

The cherry season has begun in Szabolcs-Szatmár-Bereg County, with the highest purchase prices of the recent years – told Wachal Kálmán, leader of the Agricultural Board of the regional government...

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Environment-conscious delivery and storing

Since the beginning of the year, the company in charge of the delivery and storing of Unilever Hungary's frozen products is Taly-based Catone Ltd. One of the most important things...

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The Szatmári Cannery operates production integration

The Tyukod-based Szatmári Konzervgyár Kft. operates production integration to ensure the supply of raw fruit and vegetable materials – the company's managing director said on Monday, when Kardeván Endre, Secretary...

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Molson Coors has completed its acquisition on StarBev

The Molson Coors beer manufacturer company announced today, that the group has completed its acquisition of StarBev group for 2.65 billion euros. The newly acquired group will operate under Molson...

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Tesco leaves Japan

After nine years of trying, the world's third largest retailer, the Tesco gave up the attempt to conquer the Japanese market. The Japanese part of the chain will be purchased...

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Two more weeks to sign up for MagyarBrands

There are two more weeks to sign up for Superbrands Hungary's famous Magyar Brands-competition, awarding excellent Hungarian brands. The jury selects the winners based on a set of criteria, such...

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New officials at MMSZ

The Hungarian Marketing Association (MMSZ) held its inaugural meeting in early June. One of the most important task was the election of the Vice-Presidents. Due to organizational changes the Vice-President...

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