Posts From trademagazin

The local governments around the Lake Balaton ask for exemption

The Balaton Association (BSZ) including the local governments around the lake wrote a letter to Varga Mihály, National Economy Minister (NGM) to achive exemption to the commercial enterprises from the...

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The world-famous handball player Nagy László is sponsored by an energy drink manufacturer

The Bomba! Energy Drink Kft. has signed a sponsorship agreement with Nagy László handball player of teh MKB Veszprém Handball Club. Nagy László was voted to be the world's best...

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The meat of indigenous animals can appear in the canteens

The canteens should also serve the meat of native animals – Fazekas Sándor, Minister of Agriculture emphasized. In the current EU budget cycle more resources can be used on indigenous...

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Facebook advertisings are becoming less effective especially for young people

The most visible result of a Great Facebook Research this year is the dramatic increase in the rejection of adverts, especially by the young age groups. But surprisingly, the older...

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ICO: exhibition, plans, promotions

The ICO Zrt., as the most important stationery and office supply manufacturer and distributor of the sector is looking forward with optimism to the challenges of 2015 after the success...

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Veszprém to celebrate local values

The Hungarikum feast will feature the local values and curiosities on Saturday in Veszprém. The culinary and wine demonstrations will be accompanied by folk craft fairs and a dance gala...

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Excise duty on tobacco products increases in Croatia

On Thursday, the Croatian government decided to increase the excise tax on fuel and tobacco products. The price of gasoline and diesel fuel may increase by 25 lipas (10 HUF)...

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A new four-star hotel was opened in Székesfehérvár

The newest four-star member of the Best Western International hotel chain was opened on Friday in Székesfehérvár. The total cost of the 86-room Lakeside Hotel was three billion HUF. The...

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The money on the Széchenyi Rest Cards can be spent until 31 May

One and a half months before the expiration, there is still an amount of 2.8 billion HUF of the 67.8 billion HUF on the Széchenyi Rest Cards that were uploaded...

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Online retail takes a smaller bite off the cake?

The Digital Life Design (DLD) conference was organised in Munich at the end of January. It caused a great uproar that several speakers declared: although today online sales growth is...

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Shopper engagement study by POPAI

POPAI was founded in the USA in 1936 (originally its name was Point of Purchase Association International, but today it is called the Global Association for Marketing at Retail). In...

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(HU) E-free termékcsalád a Cerestől

Sorry, this entry is only available in HU....

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Magazine: Creativity in trade marketing

This year’s ‘Trade marketing, my love’ conference – organised by the Trade Marketing Club – focused on the theme of creativity and how it can be used in everyday life....

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The Nébih imposed fines of 16 million HUF during the Easter controls

During the 3800 tests of the Easter controls, the National Food Chain Safety Office (Nébih) imposed fines of 16 million HUF in 148 cases – the Nébih told MTI on...

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Bisnode: the hospitality is the riskiest sector, retail also fell back

The hospitality took the place of the construction industry over on the list of the most hazardous industries in Hungary – according to the analysis of the Bisnode. The construction...

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The Alföldi Tej Kft. purchased FrieslandCampina Hungária’s dairy plant in Debrecen

The Alföldi Tej Kft. continues production by retaining the employees – the leaders of the Alföldi Tej Kft. and the FrieslandCampina Hungária Zrt. announced in Debrecen on Thursday, at the...

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The sowing of corn and sunflower has started

The sowing of corn and sunflower has started in Tolna County. The farmers plan to sow about ten percent more, compared to last year, while the winter wheat acreage has...

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No agriculture without strong horticulture

The Hungarian agriculture cannot exist without a strong horticultural sector – Czerván György, Minister of State for the Ministry of Agriculture spoke about the importance of the sector at the...

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A growth in Rossmann’s turnover

This year the drugstore network is expected to reach 7.8 billion euros in revenue. It is about a eight percent increase, compared to last year. Rossmann’s revenue this year is...

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A new Managing Director at the Orbico Hungary Kft.

From 7 April 2015, Kerekes László became the new Managing Director of the Orbico Hungary Kft. that is dealing with the distribution of FMCG products. The specialist graduated from the...

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The MNB authorized the creation of a Moscow representation of Eximbank

The National Bank of Hungary (MNB) authorized the creation of a representation of Eximbank in Moscow. The decision can be found on the MNB's website. Szijjártó Péter Foreign Economic Relations...

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The capacity utilization of the Rigips plasterboard factory continues to grow

Hungary’s sole plasterboard factory can produce 18 million square meters of plasterboard each year. The Rigips factory in Halmajugra was handed over in 2008, in the scope of a 30...

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Retail sales increased last year in Slovakia

On an annual basis, retail sales in Slovakia grew by 3.4 percent last year. The total amount of Slovakian retail sales was approximately 18.9 billion euros – the analysis of...

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A French MP would fight against food waste by taking home the leftover

The doggy bag is almost unknown in France. A French MP would fight against food waste with the introduction of a bag, in which the leftover could be taken to...

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The Future Eater series of programs starts soon

A new series of progrms to be launched, thanks to the collaboration of civil and professional associations and the state sector in order to make the domestic hospitality and events...

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Selfie toast

Vermont company Burnt Impressions make toasters which can burn different images into every slice of bread, using various inserts. Two inserts come with the USD 75 device but you can...

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Foodtruck with badass tits – Video of the day

The Austin food truck scene is not exactly known for its sex appeal, especially in the sweaty summer months, but that won't stop one L.A. chain. Baby's Badass Burgers is...

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Easily spreading online content is the key to loyalty building

In the digital age shoppers participate in retailers’ loyalty programmes not if they get coupons, but they do so if they get related content that is exciting and fun –...

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