Posts From trademagazin

(HU) 10 milliós bírság a Danone-nak

...

Read more

(HU) Kompromisszum a vodkacsatában?

...

Read more

(HU) Polip, lazac jótékonyságból

...

Read more

News

Third biggest buys the fifth biggest. The British tobacco group Gallagher has been bought by by Japanese Tobacco for USD 14,7 billion. This is the largest amount ever paid by...

Read more

Post-Christmas promotions: starting before Christmas

Retailers are trying to compensate for the “low season” following the end of year shopping craze with various promotions. Discount sales play a major part in the success of these...

Read more

Successful tableware campaign by SPAR

Even SPAR experts were astonished by the incredible success of their tableware campaign. The result of the promotion lasting four months was equal to the annual WMF pot consumption of...

Read more

Question:

The most notable scandal of the recent period was probably the Megatrade business. The responsibility of retailers in connection with the scandal, as well their preparedness to avoid such tricks...

Read more

Answer:

According to decree no. 178/2002/EK, and Hungarian legislation about food, all members of the supply chain (producer, processor, retailer) bear responsibility for the products they buy and sell. All participants...

Read more

Sweeties have caught up with table chocolate

Retail sales of sweeties are growing dynamically. Value has grown by 13 per cent, while volume has increased by 19 per cent in the October 2005 – September 2006 period...

Read more

Season of seasons

According to marketing books, one of the tools that can be used for boosting sales is creating new opportunities for purchasing. The sweets industry seems to be good student. In...

Read more

Modern store types dominate

The retail trade of frozen products is growing. Sales of meats exceed HUF 12 billion, frozen potato sales are over HUF 3,5 billion, while frozen pizzas represent a market of...

Read more
Oldal