Posts From trademagazin
Aspects of convenience
Date: 2008-09-05 08:00:00
As life is short, the quick solutions offered by convenience products represent added value. I had some questions for Zoltán Fekete, Category Operations Ma nager of Unilever about their convenience...
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Separate Reál company for beverages
Date: 2008-09-05 08:00:00
A separate company has been established by Reál Hungária Élelmiszer Kft for the nation-wide distribution of beverages. Reál Hungária Drink Kft has been formed as result of the eight largest...
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Cooperatives keeping pace with modern commerce
Date: 2008-09-05 08:00:00
At present, fifty production and sales cooperatives are active in Hungary. Merchandise is supplied by their members (primarily fruits and vegetables) and delivered without the participation of intermediaries.Mórakert – this...
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Packaging in three steps – part 3: illustrating flavour
Date: 2008-09-05 08:00:00
Many types of illustrations exist in many styles and with many different purposes. Illustrating flavour is a relatively new development. This modern method is barely 50 years old. Even at...
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Bip textilöblítők
Date: 2008-09-05 08:00:00
Bip textile softeners have a modernised appearance and a mesmerising new fragrance for you to enjoy during drying, ironing and wearing your clothes....
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Bip 7in1 Gépi mosogatótabletta Megapack
Date: 2008-09-05 08:00:00
The Bip 7in1 dish washer tablets have arrived with 64 tablets per pack....
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Freshpack Görög, Freshpack, Cézár, Freshpack Chef
Date: 2008-09-05 08:00:00
Complete, instant salad dish. The advantage of the separately packaged ingredients is that it can be prepared according to individual taste and this helps in retaining freshness....
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Kinder Kalózhajó
Date: 2008-09-05 08:00:00
The special POS tool is a pirate ship which not only introduces the new figures to be found in Kinder Meglepetés to kids, but also encourages them to play....
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Baileys Original, Baileys Karamell, Baileys Mint/Baileys
Date: 2008-09-05 08:00:00
New design, more attractive appearance, and more elegance to enhance the gift funcion....
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Cote d’Or citromos-gyömbéres étcsokoládé 150 g, Cote d’Or fügés-mandulás tejcsokoládé 150 g
Date: 2008-09-05 08:00:00
Cote d’Or black chocolate with lemon and ginger and milk chocolate with fig and almond are irresistible new additions to the brand assortment....
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Pronto padlófényező viasszal, Pronto fa- és laminált padlófényező viasszal
Date: 2008-09-05 08:00:00
Owing to their special formula, new Pronto floor polish products make floor surfaces shiny and emphasise their natural beauty without scrubbing....
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Mr Muscle lefolyótisztító granulátum
Date: 2008-09-05 08:00:00
The new sink cleaner granulate removes stains from kitchen and bathroom gutters with the efficiency Mr. Muscle is known for, without damaging the water pipes....
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Fonte Verde természetes ásványvíz 0,75 l PET-kiszerelés
Date: 2008-09-05 08:00:00
The new, 0,75 litre Fonte Verde natural mineral water provides everyday convenience and the most important preconditions for feeling good....
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KIT KAT Chunky Cappuccino
Date: 2008-09-05 08:00:00
The crispy KIT KAT wafer filled with delicious cappuccino cream is irresistible. Limitált kiadás!...
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Hygolet Sit Down higiénikus toalettülőke-rendszer
Date: 2008-09-05 08:00:00
100% germ free automatic toilet seat system...
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Infiore150, Infiore50
Date: 2008-09-05 08:00:00
New, 33×33 cm size napkins for gastronomy...
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Cherry Queen Marcipán
Date: 2008-09-05 08:00:00
Sour cherry bon-bon made with marzipan, the latest favourite for gourmands has arrived....
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tibi Prémium
Date: 2008-09-05 08:00:00
For people who like specialities,Tibi chocolate is now available in three new flavours....
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Clorox Color folteltávolító folyadék
Date: 2008-09-05 08:00:00
The new chlorine free Clorox Color stain remover liquid can be used safely for all washable coloured textiles, even for silk and wool....
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Chio Sombreros Nacho sajtos és Mexikói chilis
Date: 2008-09-05 08:00:00
Not only the flavour, but the ingredients of Chio Sombreros are also brand new, as it is made from maize instead of potato....
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Cerbona Night rumos-meggyes müzliszelet, 20 g
Date: 2008-09-05 08:00:00
Night Rumos-meggyes cereal bar is a delicacy offering an exciting flavour and true pleasure....
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Orbit töltött rágó narancs-mangó és eper-barack
Date: 2008-09-05 08:00:00
A new innovation was added to the Orbit product range in July, the tremendously popular fruit flavoured, liquid filled chewing gums....
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New generation advertising messages on TV2
Date: 2008-09-05 08:00:00
The recently established TV2 Brand Care group and the spot types developed by them were the topics of a roundtable discussion held in June. In recent years, TV2 has been...
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ECR Europe: when we make customers happy
Date: 2008-09-05 08:00:00
„We have achieved a revolutionary breakthrough in co-operation between manufacturers and retailers. Instead of focusing on confrontation, we have begun to work together”- said Peter Braback-Lemathe, co-chairman of ECR Europe,...
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ECR=mozgalom a közös érdekekért
Date: 2008-09-05 08:00:00
Az ECR (=Efficient Consumer Responce, hatékony reagálás a fogyasztóra) az FMCG-szektor vállalatainak közös testülete. Célja, hogy fórumot adjon az FMCG-piac szereplői számára a minél szorosabb együttműködésre, azzal a céllal, hogy...
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Triple exhibition in Düsseldorf, with Hungarian companies
Date: 2008-09-05 08:00:00
Traceability and wellness are the current trends among fresh product, as illustrated by the traditional Düsselforf exhibition of meat products, dairy products and frozen products. Most Hungarian exhibitors will come...
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Brau Beviale: attractive drinks, new technology
Date: 2008-09-05 08:00:00
The most important exhibition for European beverage manufacturers, Brau Beviale will be held between 12-14. November, in Nurenberg. idén november 12-14. Over 1,400 companies will attend the event, while the...
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Organic production celebrating 25th anniversary
Date: 2008-09-05 08:00:00
The fourth Eco-tour took place between 13-15. June. Producers of organic products in the South Dunántúl region were visited during this event. Imre Karácsony, organiser of the tour answered our...
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Twice as many organic products in Cora
Date: 2008-09-05 08:00:00
The number of organic products has doubled in the Törökbálint Cora store since 2007, to almost 500. Bio vegetables fruits are the most popular products, but customers are also beginning...
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A snapshot of Hungarian consumers
Date: 2008-09-05 08:00:00
The Hungarian Consumer Conference 2008 was held for the second time in early June. Unconventional, interactive presentations helped the 200 participants to learn more about Hungarian consumers. Hungarian consumers do...
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