Auchan: Internet innovation on the website
After one and a half years of successful operation, Auchan Hungary Ltd.’s company website, the www.auchan.hu got new form and content. The new website would desire to keep up with the Internet communications revolution.
Internet communication moves towards interactivity, with direct contact with the customer. The Auchan also seeks to establish interactive partnerships with purchasers over the Internet.
The renovated website offers richer contents and new services. The costumer can create ones own profile on the website of Auchan. The system recognizes the customer and offers store promotions or favorite petrol station’s prices. Also printable recipes, video games, arcade and logic games can be found on the renewed website – reports tozsdeforum.hu.
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