The Digital Product Passport Platform can make the journey of food more transparent

According to the announcement, one pillar of the development follows the production and processing processes, documents the path of the products, the quality assurance points and the ingredients used. The second supports consumer information and the producer-customer relationship, and the third helps producers manage farming events and tasks with a digital interface. Some of the functions already exist in other applications, but they are not yet available in a single system, in a unified product package – they justified the development.

They added: the main challenge in agriculture and the food industry is not the lack of information, but that it is created in isolation from each other and its storage is also separate. Precision machines, sensors, farm management systems, and processing plant software produce large amounts of data, but this will only provide a business and production advantage if it can be connected. With the help of DTP, knowledge from scattered information reduces losses and helps find the best market opportunities, which, according to the developers’ expectations, results in more conscious pricing and higher revenue – they wrote.

They emphasized that consumers also need product information, since today they often cannot even find out where the goods came from and how they were processed to reach the market. According to the plans, not only this would be found out from the code placed on the packaging, but also the composition and instructions for use. This can be of particular help to those with food allergies, as the system can warn of dangerous ingredients, they said.

According to the application website, the company received 148.77 million forints in support from the Digital Renewal Operative Program Plus (Dimop Plusz). The project may be completed in the last quarter of 2027, and its total cost exceeds 243.8 million forints. Founded in 2005, Seacon Europe Informatics Developer and Informatics Consultant deals with the design and development of applications that support business processes, according to the company website. According to its report, the Székesfehérvár company closed with a net sales revenue of 262.0 million forints in 2023 and 295.2 million forints in 2024, and its profit increased from 9.25 million forints to 9.38 million forints during that period.