Changing of the malls

By: trademagazin Date: 2013. 04. 29. 17:25

The modernization of the first generation of shopping centers, and the comformation to the changing consumer needs have become dominant trend among retail real estates – shows the joint analysis of the OTP Real Estate Investment Management Company and Jones Lang LaSalle real estate consultancy.

An appropriate concept-implemented significant restructuring may bring great result among the customers of malls, in order to activate the tenants – finds out Tóth Balázs, CEO of the OTP Real Estate Investment Management Company. This is especially noticeable in Budapest. The technical renovation of the Mammut shopping center has been going on for years, and it is recently very impressive in the form of the new fountain and other design elements. MOM Park successfully repositions itself. The biggest change can be seen in the transformation of the tenant mix. The Mall based on the purchasing power of wealthy citizens of the area, so upper-class brands were attracted, and the also strengthened the gastro-line in the premium segment. (Világgazdaság Online)

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