Lidl to put animal welfare label on sausages

By: Trademagazin Date: 2021. 08. 26. 15:08

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German discounter Lidl is putting animal welfare labels on sausages sold under its private-label Metzgerfrisch. The label indicates the level of animal husbandry standards in the supply chain and helps consumers make conscious choices. As the next step, the company will extend the label to the ‘Dulano’ private label range.