Question:

By: trademagazin Date: 2008. 06. 27. 08:00

Almost a year has passed since INBÉ (RDA) labelling was introduced by Danone Kft together with 7 other companies in Hungary. I would like to hear a few words from Bea Kiss, head of the labelling workgroup of TÉT about this period, the contribution this step has made to enhancing the corporate image of Danone, and any effects on sales.

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