Protection disappears without the factual use of trademark

It is well known fact that trade mark is an important competitive tool, during the competition between competitors, it can be determined with assets and has economic benefits.

Trademarks allow the individual most obvious distinction between goods and services, and the choice of consumers is based on its distinctive strength of as well. On the EU’s Community market, however, trade mark holders should keep in mind several important details, in order to continue their business activities in safety – Dr. Bánki Orsolya, partner of the Taylor Wessing e|n|w|c international law firm told.