The Tetra Pak® has won the prestigious WorldStar Award
Tetra Pak’s innovation the Tetra Brik® Aseptic 1000 Edge cardboard packaging has won the prestigious WorldStar Award. Consumers in Hungary could met with the novelty for the first time in the spring of 2013 in the form of Sole-Mizo UHT milk packagings. The distinctive spotted packaging in combination with the Edge form, provides a unique look to the Mizo products.
The 25-member jury of the WorldStar Award spoke appreciated about the innovation, built on the shape of the Tetra Brik® Aseptic packaging. According to their assessment, the Tetra Pak® products is in the forefront in terms of both easy handling, easy pouring easy opening and easy closing. In addition, the members of the jury highlighted its environmental characteristics, its design potential and the resourcefulness of the construction as the significant advantages of the packaging.
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