The sled, the snow shovel and the car battery are the stars of extreme weather at eMAG

Snow shovels, sleds, and slides suddenly started to sell out

Compared to this time last year, domestic users placed seventy times more orders related to snow removal and anti-slip: in addition to metal and plastic snow shovels and car ice scrapers, most people ordered road salt that can be used to de-ice public roads, calcium chloride that is also approved for de-icing sidewalks, and other alternative anti-slip products.

Sleds and other similar winter outdoor toys are popular, with more than twenty times as many orders received, like in the first days of the previous year. In addition to traditional wooden sleds, plastic types and inflatable, easily transportable snow tubes are also popular, with a typical domestic customer ordering such a device from eMAG for 10-12 thousand forints.

This is how domestic customers prepare for winter driving

Winter driving-related products also saw significant growth: 48 times as many battery products were ordered as in the first days of 2024, typically at an average price of 30-40 thousand forints.

In addition, three times as many first aid kits, reflective vests, jump leads and other similar safety and technical accessories, mainly costing a few thousand forints, were ordered at the beginning of the year than at the time.  At the beginning of January a year earlier, sales of tires, but this year they ordered twice as many of them – four-season and winter types mixed – at an average price of 20-30 thousand forints, while three times as many orders were received for snow chains than a year earlier.

Now warm boots are also selling a little better

Although there was no significant snowfall, it was cold at the beginning of last year, so boots and ankle boots were still in demand on eMAG, but compared to their already stable turnover, orders for them in the first two weeks of this year were a third more. Women’s boots (UGG, Guess, Skechers) were the most sought after, while men’s boots saw a greater increase in sales, with one and a half times more orders received, but the company also experienced significant growth in crampons for walking on icy roads and warm winter insoles.

Since eMAG operates in a marketplace business model, in cooperation with Marketplace trading partners, winter products are still available in all winter categories, from ice scrapers to sleds – the company helps you choose the right product by always indicating the expected delivery time on the product data sheet.