Alcon has chosen Positive Health & Care as its marketing and communications agency

Positive Health and Care has been working with Alcon, one of the world’s leading ophthalmic brands, for years, but the previous smaller assignments – event organization, landing page creation, marketing materials design and implementation – are now being replaced by a large-scale collaboration.

From now on, a significant part of the digital marketing and communication tasks of Alcon’s ophthalmology division is planned and managed by Positive Health and Care, the leading integrated healthcare marketing and advertising agency provider in the domestic healthcare sector.

“Ophthalmology represents a rather narrow segment within the healthcare sector. We have been working with Alcon for more than five years, which is why we know the eye surgery market well. We believe that our health is our greatest treasure, so we have set ourselves the goal of bringing the possibility of good vision and life without glasses to as many people as possible.”

– said Krisztina Horváth, health marketing expert, managing director of Positive Health and Care Kft.