Husqvarna works with Positive Adamsky

By: Trademagazin Date: 2023. 07. 17. 11:55

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Sweden’s Husqvarna has chosen a PR agency to present its innovative garden technology solutions as part of an invitational tender. The first task of Positive Adamsky, who won the contract, will be to present the company’s robotic lawnmowers in the campaign starting this summer.

Sweden’s Husqvarna launched a creative PR tender for the presentation of high-tech robotic lawnmowers: the company chose Positive Adamsky’s PR member agency, Positive PR, in the invitational tender. As part of the cooperation, the agency is responsible for this year’s PR activities of the company that manufactures professional forestry, park and garden care products, primarily for the campaigns of the innovative machines of the Automower® robotic lawnmower product line.

According to Husqvarna, the future clearly belongs to robots and battery-powered machines in garden care, the innovative robotic lawnmowers of the Swedish company group are used in around two million gardens worldwide, and sales are also growing dynamically in Hungary. your communication activities must also step up. Its wide product portfolio includes robotic lawnmowers, chainsaws, brush cutters, garden tractors, lawnmowers and leaf blowers. The company is at the forefront of robotics and battery solutions, its core values are ensuring safety and the latest technology.