Mondelez to invest in Pakistan production

Mondelez International is set to invest around $5m in its Pakistan operations in an effort to increase localised production in the Asian country.

The US confectionery and snacking giant, manufacturer of Cadbury chocolate and Oreo cookies, is aiming to source in Pakistan 50% of all the raw materials it uses for the finished goods it makes in the country.

In a statement sent to Just Food, Mondelez said it previously depended on “73% imported raw materials and out of which we have successfully localised 22% of our raw material sourcing and aim to increase this to 50% by 2025”.

The Cadbury owner defined raw materials as essential ingredients and components used in the production of its various products, including cocoa, dairy ingredients, sugar, flour, nuts and packaging materials.

The group has two manufacturing plants located in Hub, Baluchistan, which will receive the fresh investment.

It added that the investment will go towards “advancing localisation initiatives, including upgrading existing manufacturing facilities to ensure high-quality standards”.

Just Food