Momentán Társulat and Diageo are preparing for the Valley of the Arts with joint attention-grabbing educational programs and performances
Diageo, the world’s leading producer and distributor of alcoholic beverages, in cooperation with Momentán Társulat, is drawing attention to the importance of conscious and responsible alcohol consumption at the Valley of the Arts Festival through innovative, informal and interactive presentations and discussions, in an effort to bring the topic closer and start a real dialogue with the festival-goers, be it young people or adults.
The ten-year action plan of Diageo Society 2030: Spirit of Progress aims to create a more inclusive and sustainable world, and one of its cornerstones is the promotion of conscious, responsible alcohol consumption through extensive educational programs through campaigns – under the aegis of this, the close cooperation with the Momentán Society was born, which will now guide us to the Valley of the Arts, the Momentán Udvar, the center of the art of creative improvisational theater.
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