METRO took over Balaton
The sales team of METRO’s delivery business swept through the Balaton shore like a hurricane on May 30. METRO’s attention-grabbing car fleet started from both shores of Lake Balaton with the aim of promoting the wholesale company’s HoReCa segment-tailored product selection, delivery business and competitive prices.
From Alsóörs to Keszthely, the tourists tasting the pre-season were able to meet the members of the METRO vehicle fleet, as well as representatives of the hundred-strong sales force wearing yellow Hurricane tour T-shirts. The marketing campaign was very intense: in a single day, the METRO Wholesale sales representatives visited more than 1,300 locations as part of the tour to promote the METROMAX delivery service to Balaton caterers – hotels, restaurants, bars and beach buffets.
Related news
The future has already begun – thoughts on Innovation Day
How will innovations shape the future of retail and the…
Read more >How do you have your coffee, shaken or stirred?
This article is available for reading in Trade magazin 2025/5.…
Read more >Related news
GKI: What does a foreign tourist mean to us?
The role of tourism in Hungary has grown significantly over…
Read more >Eurozone economic performance unchanged in June
Siófok leads Szallas.hu’s domestic booking top list for the summer…
Read more >Simplification of what has already been simplified
László Kovács, president of the Guild of Hungarian Restaurateurs (MVI)…
Read more >