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Price is one of the most important matter for 54 percent of the Hungarian customers
When Hungarians are purchasing, 54 percent of them considers the price as the most important aspect. This rate is slightly lower than the European average of 65 percent.
46 percent of the Hungarians considers the quality of the goods as the most important criteria. The average of the surveyed twenty-nine European countries is 73 percent – shows Nielsen’s international internet survey about lifestyle affects on consumer habits and the behavior of people when shopping.
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