Gardening can once again be part of everyday life – Kertművelő, Nébih’s new gardening program, has been launched

The basic idea of ​​the Gardener program is that gardening is much more than a leisure activity. It helps us get closer to the origin of our food, strengthens the importance of self-sufficiency, and contributes to the transfer of knowledge and experience between generations. The importance of the topic and the demand for gardening are shown by the representative research conducted by Nébih in the summer of 2025 with 1005 people, according to which more than 55% of the population currently grows their own food. Primarily vegetables (56%), and a similar proportion of fruit and herbs (41-41%). They primarily seek information about plant care and cultivation from friends and acquaintances (57%), but internet searches are in second place (54%).

The Gardener is aimed at both active hobby gardeners and those who would like to plant their first vegetable garden. One of the main messages of the program is that anyone can experience the experience of growing plants, even by caring for a single pot of herbs, whether it is a rural vegetable garden or a city balcony.

The initiative pays special attention to cultivation, plant health and the importance of plant protection, and also places emphasis on domestic seeds and plant varieties, as well as responsible, environmentally conscious cultivation practices. It presents the values ​​of Hungarian horticultural traditions and the importance of preserving genetic diversity. The professional basis of the published content is provided by Nébih experts, so they serve as a credible and reliable source.

The first articles can already be read at Gardener’s official website. The program Facebook- and His Instagram pages also continuously feature gardening tips, short videos and practical guides related to the current season, which show the most important steps of gardening, from sowing and transplanting to sustainable plant protection. Nébih aims to provide both beginner and advanced gardeners with its Gardener content that is easy to understand and can be applied in practice.

To celebrate the launch of the program, an educational game awaits those interested on the Gardener social media platforms. Players can take part in an exciting gardening investigation.

With the program, Nébih aims to make gardening a natural part of the everyday lives of as many people as possible. The Gardener program aims to help with this with understandable knowledge and practical inspiration.